A Beer with Google Hire's Bogomil Balkansky

A NEXXT EXCLUSIVE! One of the biggest treats from our time at TAtech in Ireland this month was the opportunity to see Hire with Google's Bogomil Balkansky, VP Cloud Recruiting Solutions, present.

A bigger treat was enjoying some Guinness and interviewing Bogomil at the social TAtech event from the Guinness Storehouse in Dublin.



Intro: This, the Chad & Cheese Podcast, brought to you in partnership with TA Tech. TA Tech, the Association for Talent Acquisition Solutions. Visit TATech.org

Chad: Okay Joel, quick question?

Joel: Yeah.

Chad: What happens when your phone vibrates or your texting alert goes off?

Joel: Dude, I pretty much check it immediately. And I bet everyone listening is reaching to check their phones right now.

Chad: (Laughs) Yeah, I know. I call it our Pavlovian dog reflex to text messaging.

Joel: Yeah, that's probably why text messaging has a frickin' 97% open rate.

Chad: What?

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Joel: Love it.

Chad: Yep, that's right. Nexxt, with a double X, not the triple X.

Joel: Bow-chicka-bow-wow. So if you're in talent acquisition, you want true engagement and great ROI, that stands for Return on Investment, folks. And because this is The Chad & Cheese Podcast, you can try your first text-to-hire campaign for just 25% off.


Chad: Wow! So how do you get this discount? You're asking yourself, right now.

Joel: Tell 'em, Chad.

Chad: It's very simple, you go to ChadCheese.com, and you click on the Nexxt logo in the sponsor area.

Joel: Easy.

Chad: No long URL to remember.

Joel: Yeah.

Chad: Just go where you know. ChadCheese.com and Nexxt, with two X's.

Announcer: Hide your kids, lock the doors, you're listening to HR's most dangerous podcast. Chad Sowash and Joel Cheesman are here to punch the recruiting industry right where it hurts. Complete with breaking news, rash opinion, and loads of snark. Buckle up boys and girls, it's time for The Chad & Cheese Podcast.

Chad: Okay guys, we're back. Yes, we're at the Guinness Factory, is that what, it's the factory.

Joel: I'm totally sober. I promise.

Chad: He's full of shit. Anyway... we're here with podcast favorite, Bogomil.

Joel: He's actually not a podcast favorite, he's more like Sasquash of podcast.

Chad: (Laughs)

Joel: ... Giving him ... he's actually handcuffed to a pint of Guinness right now.

Bogomil: I think Bogomil is enough-

Chad: No? (laughs)

Bogomil: You can't hit people with both Bogomil and Balkansky.

Chad: See I like Balkansky.

Bogomil: Either one.

Joel: I agree, I agree. Our audience is not that sophisticated.

Chad: Yes. So five good minutes with Bogomil. You had a presentation. Very interesting from the standpoint of... talking about pretty much a ton of different aspects of recruitment technology. That it looks like Google is diving into very quickly, is that correct?

Bogomil: Well, we don't enter recruitment technology until April of last year. It's no secret by now, but we're fully in.

Chad: Yes?

Bogomil: And yes, I think Google as a company as AI first strategy... across all our products and product line. So, you'd think that also in recruiting, our efforts would be very much in the direction of leveraging AI in the new products and solutions that we're rolling out to market.

Chad: So you guys have had the... How long is the... jobs discovery API actually been out? Little over a year right?

Bogomil: It's not fully out. Right? So it's still in private beta.

Chad: But it was in... Okay. How long-

Bogomil: It was announced at the end of 2016-

Chad: Okay.

Bogomil: ... So it has been a little more than a year.

Chad: And soon... I hear-

Joel: Soon, possibly, maybe-

Chad: ...its coming-

Joel: ... you've heard a rumor

Chad: ... out of beta. Which is amazing for a Google product because... that's not even a year and a half. Right?

Bogomil: Yeah. No, it will graduate from Beta at some point soon. Yes.

Chad: At some point soon... which means it has been incredibly successful.

Bogomil: So far the experience has been really really awesome. We are working with a whole bunch of career site providers and staffing agencies-

Chad: Yeah

Bogomil: ...and

Chad: Big names. Career builders, [Jibs 00:04:14], Zip.

Bogomil: And also powering a lot of big name company career sites.

Chad: Yeah. Johnson & Johnson.

Bogomil: Johnson & Johnson, FedEx, and some others that we haven't announced yet, but they're really like the Fortune 100 companies.

Chad: So on-

Bogomil: And the result that we're seeing on SDR are quite impressive. When we went into this whole thing and when we announced Job Discovery. We're pretty confident that we have a good product. However, we didn't really have a good benchmark of what the real impact would be. In some sense, we didn't know exactly what to expect.

Chad: Yeah.

Bogomil: And we have been pleasantly surprised with the kind of results past customers are achieving. Like Johnson & Johnson has been very public with their 41% increase in qualified candidates for hard to refer jobs. Right?

Chad: Yeah that's big.

Bogomil: And so emphasis and key word is qualified. So honestly the last thing anybody wants is another pile of candidates that are not qualified so that your recruiters have to spend more time to shift through more resumes-

Chad: Well, that being said... resumes-

Bogomil: Yes.

Chad: ...people... being able to turn an API or turn your machine running onto the people problem right now. How soon can we expect a people API in actual launch?

Bogomil: Well, take them one at a time. We are... first focused on graduating the jobs API or the job... they call...job discovery services-

Chad: You're so excited about it though!

Bogomil: ...to get it in the hands of everybody. And that's what the chief focus is on.

Joel: So you're not running for president?