IKEA's Rick Carsley: No Assembly Required


Rick Carsley, Director of Talent Acquisition at IKEA, knows how to plan for a podcast. 1) Feed Chad & Cheese Swedish meatballs and dessert 2) discuss topics like:

- ZipRecruiter commercial blitzkrieg - Vendor Experience - Why Ryan Reynolds needs TaskRabbit - Automation - IKEA Tech Hub? and more....

Come for the discussion, stay for the fika. All supported by our friends at Sovren, software so human you'll want to take it to dinner.

PODCAST TRANSCRIPTION sponsored by:

Disability Solutions partners with our clients to build best-in-class inclusion programs and reach qualified, talented individuals with disabilities of every skill, education, and experience level.

Sovren:

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Intro:

Hide your kids, lock the doors, you're listening to HR's most dangerous podcast. Chad Sowash and Joel Cheesman are here to punch the recruiting industry right where it hurts. Complete with breaking news, brash opinions and loads of snark. Buckle up boys and girls, it's time for the Chad and Cheese Podcast.

Rick:

So Peter is doing the fake podcast and he starts reading the litany of commercials that something includes and when he gets to zip recruiter, and the folks at zip recruiter where we've greatly overestimated the amount of people that listen to podcasts and make hiring decisions. And if you've listened to any sports podcasts in the last two years zip recruiters just shoving it down your throat nonstop and it reminds me of Glassdoor like three years ago when they were the most aggressive salespeople in the world. If you do not answer them they're going to talk to your CHRO your CEO and the last thing you want to get in my gig-

Chad:

The Indeed method is what that's called.

Rick:

See I think I've always brought Indeed. When half of the success of my career was tearing apart CareerBuilder and monster contracts and being like, "Hey do you want cost per candidate of $1.50 because here we go." Right and then when Glassdoor tried to sell that way it's like, I would talk to-I was at an Indeed conference where I was sitting with a guy from Marathon a guy from Pepsi and we're talking about our vendor experiences and everyone had these terrible sales calls with Glassdoor where they were insulted because you did not want their product. And they're like, "Oh we're a job board." And you're like, "No you're not, you're the Yelp of our industry."

Chad:

Yeah.

Rick:

I've had bad Chinese food once or twice too. I don't go online to talk about it right away.

Chad:

Yeah.

Rick:

But Zip is the same kind of thing where-remember when I posted on LI, I think it was your status, where I was like, "Hey why do you guys get free AirPods? I don't get free AirPods."

Joel:

Yeah. Get a podcast and you'll get free AirPods.

Rick:

The ZipRecruiter rep hit me up maybe two minutes later.

Chad:

No shit.

Rick:

Trying to bribe me with AirPods so I would take a meeting with him.

Joel:

That's not bad. It's because of your post that he knew so at least give him credit for paying attention.

Chad:

Somebody could get fired for that.

Rick:

I definitely could.

Chad:

That's the thing about sales people. It's like they don't think of the ramifications of not for themselves but who they're setting up.

Joel:

So you were you're talking very poetically about how vendors get it wrong in that they're trying to facilitate the job seekers perspective and not who they are actually selling to. So I'm wondering if you could pick that back up or explain.

Rick:

We need to get an intro in here or something.

Chad:

All right. Straight from IKEA, from IKEA baby that's right.

Joel:

Straight from Fishers.

Joel:

We got the meatballs, we got the fries, we got the food.

Chad:

Some lovely dessert thing I gotta figure out what the- Blueberry, jello, some crunchy.

Chad:

This is delicious. Is his name Josh?

Rick:

Josh, yeah.

Chad:

Joshua. That dude can do it.

Joel:

Because when you're the chef, you're Joshua.

Rick:

It's a good chef name it's a strong chef name.

Joel:

It is, yeah.

Chad:

If you're in Indianapolis and you hit the IKEA, you definitely have to have some of the meatballs and whatever the blueberry thing is. We've got to make sure that we get the name of that, that was pretty awesome.

Joel:

Joshua's the one with the beard netting around his face. Sort of Hannibal Lecter style

Chad:

I kind of feel like you need one of those.

Rick:

I could get some extra we probably have in the kitchen? I could totally supply those.

Joel:

When I rock the smoker at home I'm wearing the beard hat. Anyway, yes we're here live from the IKEA in Indiana the only one here in the state, talking to Richard Carsley.

Chad:

Now Richard, Rick? Can we be more informal here or is it Sir Richard Carsley?

Joel:

Is it Dick?

Rick:

I go by Rick though.

Joel:

Rick. And you are head of TA in North America?

Rick:

Director of talent acquisition.

Joel:

Yeah so thanks for having us out, this is awesome. You're in town from Philly, specifically you're firing people or what?

Rick:

That's why I wear the power tie. Of course my whole reason was come out and talk to you guys. We have an open interview day tomorrow in Fishers on Wednesday. For as we slow down a little bit after the holiday season, but as we peek back up to something called K drop where all of our catalogs go out. Then we start picking up hiring.

Joel:

Okay.

Rick:

So we had an event planned for tomorrow, I have one of my recruiters out here kind of trying to work that.

Joel:

So for the rare person that doesn't know IKEA, let's get through the elevator pitch on what you guys do and where you are and all that good stuff.

Rick:

I hope everyone knows IKEA.

Chad:

Watch Deadpool. Deadpool has a great IKEA segment. Have you not seen that?

Rick:

No I have.

Joel:

So do you put yourself on par with the Walmarts and the Targets in this country?

Rick: