Yahoo! FAILS, McDonald’s Gives-up & Amazon AR Goggles?


GET READY KIDS – If you’re lactose intolerant THIS is the show for you. That’s right hold the cheese and I’ll substitute w/ some Jimmy Stroud!

Chad & Jim tackle

- Yahoo!’s newest advertising FAIL,

- Amazon goes beyond haptic bracelets – think Big Brother HUD,

- Robots making hiring decisions?

- Jim believes McDonald’s gives-up cuz their automation game is READY…

Don’t forget to tip our peeps at Canvas, JobAdx and Sovren!

PODCAST TRANSCRIPTION sponsored by:

Disability Solutions provides training and development to help your workplace leaders and employees integrate with and value people with disabilities.

Announcer: Hide your kids, lock the doors. You're listening to HR's most dangerous podcast. Chad Sowash and Joel Cheeseman are here to punch the recruiting industry right where it hurts. Complete with breaking news, brash opinion, and loads of snark. Buckle up, boys and girls, it's time for the Chad and Cheese Podcast.

Chad: Oh, yeah. There we go. Get ready, kids, if you're lactose intolerant, this is the show for you. That's right, hold the Cheese, and I'll substitute a little Jimmy Stroud. Give it up for Jimmy Stroud, everybody.

Jim: Whoo, what's up, what's up, what's up?

Chad: That's right. All right, so really excited to have you here today, Jim, and-

Jim: Yes sir

Chad: ... we'll get right to the show after this word from our friends at

Sovren.

Sovren: Sovren Parser is the most accurate resume and job order intake technology in the industry. The more accurate your data, the better decisions you can make. Find out more about our suite of products today by visiting sovren.com. That's S-O-V-R-E-N.com. We provide technology that thinks, communicates, and collaborates like a human. Sovren, software so human you'll want to take it to dinner.

Chad: Well, yeah, with a voice like that, who would not want to take Sovren to dinner, right?

Jim: Yeah, oh, yeah.

Chad: So Jim, just in case our listeners have been balled up in the fetal position for a couple of decades and they don't know who you are, why don't you give them a little skinny, a little quick skinny about Jimmy Stroud?

Jim: Well, let's see. I have been involved in source and recruiting for, gosh, two decades, worked for such companies as Microsoft, Google, Siemens, hosted startup companies. I've also been the MC over at SourceCon, which is an awesome conference, been doing that for quite a while. Now I am presently the VP product evangelist for ClickIQ, which is the best automated job advertisement platform in my opinion.

Chad: No bias, yeah.

Jim: It's what all the cool kids who want to automate their jobs are using these days.

Chad: Oh, gotcha.

Jim: And I am there. So yes. That is me.

Chad: Good stuff.

Jim: If you want more information, look me up on LinkedIn.

Chad: Yep, Jimmy Stroud up on LinkedIn. He's everywhere, by the way. Any social media, he's got like 50 different websites, Jimmy Stroud. If you don't know the guy's face, literally, you've been in a closet somewhere. For listeners, we have a special treat this morning because as we were talking about putting this show together, 'cause Joel is on spring break vacation with the kids, we were talking about some of the fun things that we've been able to do with the podcast, and I said something about El Chapo and you were like, "What?" And I realized at that point you had never heard the El Chapo soundbite from CareerBuilder, from their I think it was SVP of sales or what have you, and for our listeners and for you, I wanted to play this for you, as a special treat.

Chad: So listeners, this is the first time Jim has ever heard this. If you haven't heard this, don't laugh too hard, here it comes. El Chapo from I believe it's Jim or John Smith, SVP sales, used to be, over at CareerBuilder.

Jim: Okay.

CB Sales Dude: Lastly, trip. Yes, there will be a trip. I just don't know when and where yet. As soon as I will know, you will know. And know this, we're not sleeping on this-

Chad: They're not sleeping.

CB Sales Dude: ... it's not like we're not focused. We actually had a trip done until about three weeks ago. We had a great hotel in Cavo. We had dates confirmed.

Chad: What happened?

CB Sales Dude: Problem is, Cavo has become completely destabilized.

Chad: What?

CB Sales Dude: Literally this holiday season, they've had over 50,000 reservations canceled.

Chad: No way.

CB Sales Dude: Evidently, when El Chapo was incarcerated, the code of ethics that he instilled in Cabo and throughout Mexico has gone away. There's no code of ethics, there's no code of honor. All of a sudden, there is a war for power.

Chad: No code of honor, 'cause El Chapo is gone.

CB Sales Dude: Drug dealers will actually go into restaurants and shoot up the place.

Chad: Shoot up the place.

CB Sales Dude: So bottomline is this. I wish I could sit here and tell you we have-

Chad: And that's all we got. So tell me that is not some of the funniest shit you've ever heard, Jim. Now this is from an insider who recorded this on their phone or something like that and sent this to us, right? So this was actually a sales meeting and they were trying to get people to understand that hey, look, guess what, we're not gonna do the successors trip or whatever, the president's trip or what have you, because El Chapo is gone.

Jim: El Chapo.

Chad: So I wanted to do that special for Jim, and obviously it's always special for me too 'cause it's the funniest shit I think I've ever heard.

Jim: If something goes wrong or is delayed, I'm gonna blame it on El Chapo.

Chad: That's a good point. We should actually do Chad and Cheese shirts that said, "El Chapo did it" or something like that.

Jim: El Chapo did it.

Chad: That's a good idea, that's a damn good idea. So Jim, are you ready to go to shout outs?

Jim: I am so ready. Actually, let me jump in first by giving a shout out to Beverly and Richard. I know they're big listeners.

Chad: Oh, yeah.

Jim: They're also over at ClickIQ, to them and all my peeps over at ClickIQ, one love.

Chad: Love it. So this is funny because right before we stared, a delivery guy with a huge-ass box came to my front door. So my first shout out is going to be to Jim and Thomas over across the pond at Talent Nexus, because they just sent me over a case of craft beer in the mail. I actually received, and I think they just ordered it from here in the States, 'cause that makes a hell of a lot more sense, but to Jim and Thomas from Talent Nexus, beer is on you. Thanks, guys. Really appreciate that.

Jim: Straight to Chad's heart.

Chad: That's right, you know how it works, guys. You know how it works. Barb Froncillo, I think I'm saying that right, I probably am not, thanks for listening and subscribing, one of our listeners. She's one of those listeners that actually reached out because she went to the website and noticed that a link wasn't working, and then it got me thinking on the subscribe side of the house, and I thought, "You know what? I can make this shit easier." So I did. But I wouldn't have if it wouldn't have been for Barb actually reaching out and saying, "Hey, your shit's broke," right?

Chad: So thanks, Barb, appreciate you taking the time. JZ over at SmashFly, dude, thanks for coming down and spending the day with Chad and Cheese, mostly a day with Chad and Julie, because Cheeseman is lame. JZ, so do you know JZ over at SmashFly?

Jim: Is he married to Beyonce?

Chad: I don't think so. No, that's a different Jay-Z, yeah. Different guy. I like that, though. He came down, had some beer, pizza, shot a video announcing that Chad and Cheese are gonna be at Transform onstage. Then we spent the day doing what we do, drinking beer, talking recruitment, employment branding, and finishing off the night with cigars and bourbon. So it was a good time had by all.

Jim: It's a hard life, it's a hard life you lead.

Chad: Not easy being Chad and Cheese.

Jim: It's not.

Chad: Big shout out to Steven Rothberg, because he's playing this debate on Twitter with me, and you've heard about how Facebook is dumbing down their advertising tool. Have you heard about this?

Jim: I have heard about that, very interesting. They're taking away the ability to target a certain age and I think also sex or something like that? Men and women?

Chad: Yeah, it's people with disabilities, so if you want more insights on that whole thing, just listen to last week's March 21st podcast entitled "Indeed's Australian Meltdown," but just to move forward with it real quick, I'm not happy with Facebook because this, I believe, is dumb as hell. You are dumbing down a tool that is surgically helping companies find the types of individuals that they want, and they're dumbing it down because of the bad actors, not the good actors, the bad actors. So they're actually taking strength and power away from companies who want to use this tool in the right way.

Chad: Here's what pisses me off: not only are they dumbing down the too, but they're not doing what they should be doing in the first place, which is policing their own damn system. They should be vetting advertisers and they should be auditing the content that goes into that system, and Steven doesn't believe that's the case. He said you can't really expect a platform like Facebook to vet every job ad. Well, this is bigger than job ads, Steven, first and foremost. And if you did attempt to vet, how exactly would you do that? Well, they have more PhDs over there than I can even think of, and if they can't figure that out, they shouldn't have a freaking platform to be able to make billions of dollars in the first place. But if a bigot wants to discriminate against black people, would you trust them to be honest about their hiring intentions?

Chad: Okay, so totally get that, and