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Boundless in Europe

Lieven has given up on Futbol everybody.

Nevertheless, grab your Italian football jersey and enjoy a Guinness, 'cause this Euro show has your name written all over it.

The boys welcome Boundless founder Dee Coakley, a Dubliner, to the show to talk about her company's recent round of funding, as well as chime in on all of this week's topics.

In addition:

  • Hungary is starving for immigrant workers,

  • Iceland is changing the game when it comes to workforce well-being, testing a 4-day work week, but what does that mean for the rest of Europe (and the world)?

  • Lastly, France is putting a chokehold on Google and Big Tech's inability to play nicely with the country's media properties. Is it a tax Google just pays, or will they really help save journalism? And what European companies pile on next? Gotta listen.

Grab a couple Guinness, this is gonna take a minute :)


Disability Solutions is your bridge to the disability community, delivering custom solutions in outreach, recruiting, talent management and compliance.

Chad & Cheese Does Europe Intro (6s):

`Some podcasts, do it for the fun. Some do it for the fame, Chad and Cheese they do it for global effin domination. That's why bringing America to its knees was just the beginning. Now they have their eyes set on conquering Europe and they've drafted industry veteran Lieven Van Nieuwenhuyze of Belgium to help them navigate the old country and bring HR's most dangerous podcast across the pond to trash-talk like never before. Not safe for work in any language. The Chad and Cheese podcast does Europe.

Joel (39s):

Oh yeah. There's a big sale on Italian football jerseys at the local outlet mall. That'll meet you there at noon. You were listening to the Chad and Cheese podcast does Europe. I'm your cohost, Joel, "how do you say choke in English" Cheeseman.

Chad (53s):

And I'm Chad "Italy wins" Sowash.

Lieven (56s):

I'm still just Lieven

Dee (58s):

And I guess that makes me Dee Coakley?

Joel (1m 1s):

On this episode, startup Boundless finds a little goal at the end of the rainbow. Hungary is starving for workers. You guys see what I did there? and Google fights, France. Who you got on that one everybody? I don't know.

SFX (1m 16s):

Europe has a bunch of countries in it.

Joel (1m 18s):

Who is that mystery woman in our intro?

Dee (1m 21s):

It's me!

Chad (1m 22s):

Must be Dee so Dee Coakley. Correct? Right. That's how?

Dee (1m 28s):

You've got it right.

Joel (1m 29s):

She sounds on Irish. Do you know Bono?

Dee (1m 32s):

I used to work with his brother. Dublin is that small. True story. Me and my co-founder used to work with his brother.

Joel (1m 42s):

So you've met him.

Dee (1m 43s):

I haven't met him. No.

Joel (1m 44s):

Oh, well that sucks.

Dee (1m 46s):

But I, yeah. I mean, people always joke about Ireland and how small it is and do we all really know each other, but we're all pretty connected as, so my name is Dee I'm co-founder and CEO of Boundless. This is a global employment platform. So I'm here to talk about Europe. Yeah and employment and HR and how all of that is looking in Europe these days.

Chad (2m 8s):

So you heard all of the UEFA Euro 2020 talk. How was it sitting back in Ireland and watch all this happening and knowing that you guys weren't even a part of it?

Joel (2m 19s):

You're all rooting for England. Right?

Dee (2m 23s):

So, you know, I feel really small right now because I actually watched the final. I have no interest in sports of any kind whatsoever. I am never in a position to participate in any conversation about sport. But when the final was on, I thought to myself, you know, everybody's talking about this, they're all going to talk about it tomorrow. I'll have it on, in the background. So I did actually watch the final. And it was, I mean, it wasn't the best football ever but money game that goes to penalties is pretty exciting in Ireland. It's something that should be part of our ancient history.

Dee (3m 4s):

Yeah. We will always root for whoever is playing England. We have a close affinity with the Italians. We were really happy to see them win.

Joel (3m 13s):

You said you liked the shootout?

Dee (3m 15s):


Joel (3m 15s):

I can't stand the shootout.

Dee (3m 17s):

It's exciting.

Joel (3m 19s):

Do you like it, Chad? I feel like it's a European thing.

Chad (3m 21s):

No, I love it. I think, I think it's awesome. I hate anything that ends in a tie number one. Number two, you just played, you know, two halves and then you had to, you know, shortened halves. I mean, it's like, get this thing over with.

Joel (3m 37s):

Can I give my solution and you guys can tell me?

Chad (3m 39s):

No, you just want them to play till they die.

Joel (3m 43s):

I haven't, I have a new one. I have a new, and that was my initial thing. I've got a new one now. I'm compromising. I think the shootout should be replaced with 15 minutes of no goalies and just let the score run out, make it like basketball with feet and see what happens.

Dee (4m 1s):

But like how five-year-olds play soccer.

Joel (4m 3s):

Come on. That's not awful. It's not awful.

Chad (4m 6s):

That literally is awful. So Lieven. I've got, got to hear from you because Belgium and Italy, that was a hell of a match. Did you watch that match number one and then did you watch the final?

Lieven (4m 18s):

I don't like soccer anymore. I don't talk about it from now on. I will only talk Tour de France from now on some Belgium guy whose name I forgot won the ride.

Chad (4m 32s):

Oh, Jesus was England's path too easy. I mean, really Denmark was their hardest opponent in the entire tournament. Italy got beaten up by Belgium and Spain and it just seems like they were more ready in that final.

Lieven (4m 49s):

Hmm. I don't like soccer anymore. Did I mention? Today.

Chad (4m 55s):

Moving on. Okay. So, so here's a question for you then Lieven. Is this going to be the worst Olympics ever or what?

Joel (5m 2s):

What's Belgium's best chance at a gold medal?

Lieven (5m 6s):

That's actually a good question. We used to have some decent swimmers, but that's way behind us now. I think judo. How do you call it?

Chad (5m 15s):

Judo. Yeah. Judo.

Joel (5m 16s):

If only brewing beer was a competition, you guys would win the goal every time.

Lieven (5m 21s):

We would take the gold.

Chad (5m 22s):

Like cheating. That's like cheating robots. You Dee what's your favorite Olympic sport?

Dee (5m 27s):

My favorite Olympic sport. I like the track games. This is how much I'm into sports. Track games, the running I like running. Yeah. I did go. I lived in London in 2012, so I went for the Paralympics and watch some of the field and track and it was super cool. Yeah. I had been considering maybe making a trip to Tokyo to catch some of the Olympics, but never got around to booking it and evidently I wouldn't have made it anyhow.

Chad (5m 58s):

Yeah, no.

Dee (5m 59s):

Some future Olympics.

Joel (6m 0s):

Isn't skateboarding the first time it's going to be featured in the Olympics.

Lieven (6m 5s):

Tony Hawk will still be winning.

Joel (6m 8s):

He's a little up there in age. I don't know if you can do some of the things he used to.

Chad (6m 13s):

Mid fifties. Yeah. He's Mid fifties.

Lieven (6m 15s):

He's mid-fifties. Yeah, but he's still Cool. He was my hero when I was young.

Chad (6m 20s):

Oh yeah. He's pretty, pretty amazing. What's your favorite one? Joel. What's your favorite sport in the Olympics?

Joel (6m 25s):

I tend to be a person guy. So if Michael Phelps is swimming, I liked the swimming best. You know, if we have a track stud, I don't know a track is usually pretty good too. Shit. I go with the flow, man. If gymnastics is hot, great. I mean, basketball's kind of boring cause we usually run over everybody. I'll go with, I'll go with track and field as well.

Chad (6m 48s):

Okay. Yeah. I don't think we're going to run over everybody this year in basketball, by the way. Have you seen how we've been playing?

Joel (6m 54s):

Yeah, we are.

Chad (6m 55s):

I'm going to just say sprinting, whether it's in the pool or on the track. I the fastest in the world. I love watching that. So that's, that's what I'm going to go with. Sprinting.

Joel (7m 6s):

Does Ireland have a basketball team? Dee do you know?

Dee (7m 9s):

Basketball is really popular here.

Joel (7m 10s):

Do they have a team In the Olympics?

Dee (7m 12s):

I mean, I guess so? I'm pretty sure. Yeah. It's big here. It's a big school sports here, much more so than in the UK. It's been big since the eighties.

Joel (7m 22s):

I'm going to keep my eye on the Irish basketball team.

Dee (7m 25s):

We are in not a patch on the Serbians. We're not a very tall nation.

Lieven (7m 31s):

For the first time e-sports will be an official part of the Olympics. Digital competitive gaming.

Joel (7m 37s):

Oh, maybe that's what's making its introduction this year. E-gaming.

Lieven (7m 43s):

Yeah. Yeah. But it's official part. Yeah.

Chad (7m 45s):

You don't have to go to Tokyo for that too. Yeah. I mean, you could do that online anywhere.

Dee (7m 50s):

Maybe they'll all be e-sports after this year.

Joel (7m 53s):

The amount of money in that shit is insane.

Lieven (7m 56s):

Yeah. Good. You're going to sponsor some teams so.

Joel (7m 59s):

Going bigger is VR.

Chad (8m 3s):

Have to fit it into every fucking show. Don't ya?

Joel (8m 6s):

I do. I do.

Chad (8m 7s):

Okay. So big shout out. I'm going to throw a shout out to the Rec Fest crew. They actually had Rec Fest this week in Dreamland, not in London. It was like on the outskirts of London. So a big, big shout out to them. And I've got a question for, for Lieven. This week Lieven we saw that Google came out with some new guidelines for Google for Jobs. Did you see those?

Lieven (8m 33s):

Hardly? I was on holiday. I wasn't Crete.

Chad (8m 36s):

That's right.

Lieven (8m 39s):

I saw something passing by and I thought, damn, I have to look into this. Once I finished swimming and then I forgot about it.

Joel (8m 47s):

And the guy was served on having a flood for God's sakes. Give him a break.

Chad (8m 51s):

What's the difference between Americans and Europeans? He actually enjoys his fucking vacations. Good job. Good job. I love that.

Joel (8m 58s):

Speaking of that, let me give a shout out to you for giving a shit about global warming slash climate change. I get in trouble when I say global warming. In light of the floods. In light of our Western part of the country, still toasting and burning through crazy ass temperatures. Europe is a shining beacon of a country and continent, a series of countries and a continent that mostly gives a shit about climate change. And I'm curious from our, from our European guests, what they think of when they look at America and climate change, do they think like we don't give a shit? Do they think we do care? Doing something? I'm curious about a European perspective on climate change and what we're doing about it?

Dee (9m 39s):

I think it's interesting that you perceive that Europeans care or that Europe as a block cares. I think it's varying degrees. I think most governments don't and haven't cared anywhere near as much as they should. I mean, certainly here in Ireland and I lived in the UK for years. It's never been as much of a voting issue as it should be, which then implies the public. Maybe really don't care as much as they should. I don't know. I think a lot of European governments are like governments everywhere else. They give it lip service. They do the minimum that they need to do, but they're just not aggressive enough.

Joel (10m 21s):

When you see the US you think, oh, they're just like us. They're just, they don't care like we don't.

Dee (10m 26s):

Don't see a huge Gulf between the U S and Europe. And I think in the U S like in most European countries, there are definitely some European countries like Northern European countries, Scandinavian countries, where I think the general public care a lot more, they take on more individual responsibility, but I think it's isolated to a relatively small number of countries and the rest of the European countries are probably pretty much like the US.

Lieven (10m 51s):

There is kind of changed. I can talk about us. I guess you are a great pretenders. And, but yeah, and Europe at the same feeling about Europe, but now it's changing. Governments actually are doing something like in 2025, you'll have to have an electric car in Belgium. So if you don't have an electric car, you won't be able to put it away from our taxes, our what's it called in English. It's a cost. And if it's not an electric one, you won't be able to bring it in as a cost anymore. So suddenly all those companies will have to change to electric cars. And almost everyone has a company car here. So this will cost a lot of money and we don't have the resources to get everyone the electricity they need I feel.

Joel (11m 34s):

Wait a minute. Everyone there has a company car? Say more about that.

Lieven (11m 37s):

Yeah, almost everyone here.

Joel (11m 40s):

Wait woah, woah, woah.

Lieven (11m 43s):

You don't have in the US?

Joel (11m 44s):

We do, but I would never say most people drive a company car.

Lieven (11m 49s):

But okay. Not most people probably if you're um.

Joel (11m 52s):

If you're a knowledge worker, you have a company car?

Lieven (11m 54s):


Joel (11m 55s):


Lieven (11m 56s):

White collar, you'll have a company car. If you're a blue collar, you'll sometimes have a company car.

Joel (12m 3s):

This is the most revulatory thing that we'll be selling this podcast. Everyone in Europe has a company car.

Chad (12m 8s):

I love it!

Dee (12m 9s):

Not the case under the UK. No, definitely not. We're all on our bikes.

Joel (12m 16s):

Because you're conscious about the environment. We're driving cars as big as the island of Ireland in our state. Should we get the topics?

Chad (12m 28s):


Joel (12m 31s):

All right. This is for our guests. Remote working tech startup Boundless has raised 2.5 million euros in state funding announced, I think last week, the company lets employers hire workers from abroad while being fully and in compliance with all tax employment and regulatory laws. Boundless is funding comes as some large companies begin allowing workers to live abroad. Last month Facebook said that a portion of its Irish staff could live in the UK and seven other EU countries from next year elsewhere. Companies are complaining about the difficulty of getting staff because many potential workers returned to their home countries during the pandemic. Sounds like the right company at the right time luckily we have co-founder Dee Coakley on the show to explain further.

Joel (13m 18s):

Dee tell us more.

Dee (13m 20s):

Yeah. So I founded Boundless two years ago. I started to working on the idea about two and a half years ago. I had been a COO with B2B SAAS companies for many years. And I had dealt with this challenge of workers requesting moves overseas or discovering talent, people that were based in other countries. And I have been through the excruciating task of getting set up for employment and payroll in a total of eight different countries. And it was a nightmare. It was a complete pain in the ass. It doesn't make any sense. Every other COO I talked to was doing the same thing.

Dee (14m 2s):

Everyone was tearing their hair out and having arguments with their CTOs about how long it was taking. And I thought, okay, there has to be a better way of doing this, and that's how Boundless came about. ,

Chad (14m 13s):

So I got to say, this is coming off of news last week, that another startup that helps firms, employe people in different countries, remote, they actually received $150 million in funding, and that sent them to unicorn status. So not only are you seeing validation from the market in giving you seed funding, but you're also seeing the prospect of other platforms becoming unicorns. What does that actually say to you other than we're in the right slot? What do you have to do to amplify and become something the size of a Remote?

Dee (14m 55s):

So we and Remote started at the same time. I know your Job and Marcelo the founders of Remote. We started around the same time. So they also have been going for about two years. So our recently founded company in terms of having achieved unicorn status, I think it is just indicative of the absolute, the enormous size of this market. It's a trillion dollar market, and it's growing at a crazy pace. And it's everything from companies, having these requests for people to move to other countries, people having upped on mass and moved back to home countries and also companies looking to broaden the net when they're hiring the pace of growth is huge, but it's going to continue growing.

Dee (15m 42s):

So there is definitely enough room for a number of companies in this space. I think that the future is bright. And I think international employment and borderless employment is really fast becoming the norm it's it's table stakes now for any company, with knowledge workers that wants to hire the best people in the world,

Chad (16m 3s):

So Liven, House of HR is in how many countries in Europe. I mean, this is something that you guys have to deal with all the time. And I would assume you're expanding out, give us a little insight. What do you think about platforms like Remote and Boundless?

Lieven (16m 17s):

I think timing is perfect. So we are in 11 countries. We just don't have an office in Italy. So we used to be in 10 countries and I still don't like Italy, but we do have an office there, but the timing is perfect. And we just did a big survey and the results were remarkable. We asked 1000 people in Belgium, 1000 in Netherlands, and a few thousand in Germany about why would you change jobs? What would convince you to apply at a different company? And 16% of workers is willing to change jobs if it would allow them to work remote. Now at 16%, doesn't seem a lot. But if you ask the same question three years ago, it was like 50% was doing it for the money 46%, for something else.

Lieven (16m 57s):

Remote was just not an issue. And now suddenly it's 16%. So companies have to be aware of it if you want to hire skill, you have to enable people to work remote. And then I think Boundless can be a great player. So I guess those people who invest it's 2.5 million in it, bet it right.

Joel (17m 16s):

As you mentioned, it's being driven by companies as well as people, but I'm curious your take on it. Is there a percentage breakdown of that? Because I would think it would be mostly people wanting to live either back at home or wanting to move to another country versus a company who would want to move people to a different headquarters or different, different place. Like, do you have a sense of, is this mostly a company driven phenomenon or is it the job seeker, the employee side?

Dee (17m 43s):

That has completely changed in the last 10 months or so. So when we founded Boundless, the customers that we were talking to were customers that had hired in other countries. So or they were considering hiring, considering their expansion plans often, you know, that we weren't seeing customers who had individuals who had requested a move elsewhere. As a, I was saying that was my inspiration for Boundless. That was a challenge that I had dealt with at my last company. So it was happening a lot before the pandemic, but now I would say probably 80% of the customers that we talk to, they're dealing with a combination of things, but the pain point that they're feeling most acutely right now are these requests for moves to other countries and companies that have anything over a few hundred employees they have people coming and saying, they're moving every week.

Dee (18m 41s):

People aren't asking anymore. You know, earlier in the pandemic, people will comments and put in a request or say, how does this sound? What do you think? Now, particularly younger team members are coming and saying, so I'm moving back to Spain, I'm leaving on this date. I'm keeping my job.

Joel (19m 0s):

What does this do for immigration? Do you think in the longterm? Because part of it I'm hearing, I want to go back home. So I don't want to work in a foreign country. I want to go back to where I'm from. Whereas I think as an American, we think maybe like, hell, I'm going to go to Australia and work. I'm going to go to Brussels or whatever. Like, what's your take on immigration long-term and how this trend affects how people move countries. Do they move back or they move to new places?

Dee (19m 23s):

So this has been a really hot topic of discussion. It was a big story in the media in Ireland two weeks ago when Facebook made that announcement because Facebook had their European headquarters here in Dublin. So those people that were being facilitated to move to those seven countries, they were moving, they were to be moving out of Dublin. So the media was in a frenzy and the public were saying, oh my God, you know, all of these well-paid workers are all just going to leave on mass. They're all going to run out of Dublin, we're going to have an empty city. What are we going to do? Everyone ringing their hands. But we see a lot of flow into Dublin, as well as out of Dublin. There are always people that will want to live here.

Dee (20m 3s):

There are people that end up in relationships that mean they want to move and be with partners in the country. There's just a lot of movement right now. We're seeing a lot of Americans, we've seen Americans moving to Ireland, a lot to Portugal, a lot to Germany, a lot of tech people moving to Berlin. But there's just a huge amount of movement and upheaval and I think right now, it is impossible to predict where this will all end up when the dust settles.

Chad (20m 33s):

So Dee I'm going to pivot here real quick, because you are the CEO, you have a female CTO, got to give a shout out to Andrea Wade who actually made this connection for us.

Joel (20m 47s):

Such connector. Yeah. The ex CEO

Chad (20m 49s):

Of who was acquired by iCIMS. It seems like Ireland is flush with female in the tech space. Is that the case?

Dee (20m 59s):

Yeah. You know, you said this to me the other day and I was thinking, is it? And then I had a realization. I lived in London for 12 years and I used to go to lots of tech events there. And when I moved back to Dublin seven years ago, the first couple of months, when I'd go to events, I kept saying to people, wow, there are loads of women here. And everyone in Dublin was like, what, what are you talking about? Because obviously women are still in the minority very much in the minority. But yeah, I was struck, the tech was more female in Ireland or in Dublin than it had been in London. For sure. Yeah, there are a lot of women running successful tech companies here. The last company I was with <inaudible> McHugh, she's the CEO of Actionista an interactive video tech company selling to a lot of us TV broadcasters.

Dee (21m 47s):

There is Patricia Scanlan with Soapbox Labs, Ashlyn Tara, with tons of HR and HR tech company. Yeah. It's nowhere near good enough, right. Nowhere near good enough. And it is incredibly challenging for women to raise investment in Ireland as it is everywhere in the world. Raising venture funding is difficult. I think we're probably marginally better than a lot of other countries. And I can't tell you why that is. I don't know.

Lieven (22m 13s):

Do you think it's more difficult for a female to get funding than for a man?

Dee (22m 17s):

Lieven? I assume you're joking when you asked me that. If you, if you see my face, when you asked me that question.

Lieven (22m 27s):

I'm serious.

Dee (22m 28s):

Women get about anywhere between kind of one and 2% of venture funding anywhere in the world. They start companies at a rate of, I think it's about 30 to 35% of companies founded are founded by women, but they will only secure 2% of venture funding. Oh yeah. In the last couple of years where a venture has exploded and rounds are larger and there is more money being raised than there ever has been historically, the proportion that's going to women has actually decreased slightly in the last two years, which is really depressing.

Lieven (23m 5s):

So it is true? I always thought it was to have some kind of urban legend put into the market by women, but it's true? The founder of Accent Jobs, one of our companies, Conny Vandendriessche, she's the biggest shareholder now of House of HR. And she has launched in funding called We are Jane and it's by women for women. And they have quite a big amount of money just to invest in other women.

Joel (23m 30s):

There you go Dee.

Chad (23m 32s):

Boundless! Yes.

Lieven (23m 34s):

Big experience and a big network within HR and HR tech. So,

Joel (23m 38s):

And we're gonna, we're gonna do our part here Dee thanks to coming on the show. If someone wants to know more about Boundless, where would you send them?

Dee (23m 46s):

To We will answer all of your international employment questions.

Joel (23m 55s):

Oh, I like that.

SFX (23m 56s):

Europe has a bunch of countries in it.

Joel (23m 58s):

I'm a little hungry. How about you guys? All right. Hungary's in the news.