It's like a damned variety show during this podcast, recorded LIVE from a posh Dallas Hotel lobby, where The Chad & Cheese talk:
- Neuvoo's got Talent!
- Craigslist joins us 2019
- Disney shows what real BRAND means
- Pay Equity = Starbucks
- and Is the job market really that good?
PODCAST TRANSCRIPTION sponsored by:
Intro: Hide your kids, lock the doors. You're listening to HR's most dangerous podcast. Chad Sowash and Joel Cheesman are here to punch the recruiting industry right where it hurts. Complete with breaking news, brash opinion, and loads of snark. Buckle up boys and girls, it's time for the Chad and Cheese Podcast.
Joel: Oh yeah. Recording today from the Big D, that's Dallas in case you didn't know. It's a super hydrated episode of the Chad and Cheese Podcast, HR's most dangerous. I'm your co-host Joel Cheesman.
Chad: And I'm Chad Sowash.
Joel: On this week's show, Neuvoo embraces its inner sexual chocolate. That's boy's got talent.
Joel: Some people will get that. Chipotle knows when employees have been over-served, and Craigslist finally realizes it's 2019. Grab a cup of Joe and get caffeinated. We'll be right back after we pay a few bills.
Chad: It's new mark time.
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Joel: And we're back.
Chad: And we're back. Okay, so as we sit here in this posh Renaissance Hotel-
Joel: Lovely weather yesterday when we got here in Dallas. Very lovely. Little cooler today.
Chad: It is a little cooler. Still much nicer than it is back in home land of Indiana.
Joel: We've kind of tripped out this year. This is our final leg of the Chad and Cheese tour.
Joel: And I'm ready for a break. I don't know about you.
Chad: I'm ready for a break. I'm definitely ready for a break.
Joel: It's been a busy year, for sure.
Chad: Yeah, Julie's ready for a break. Everybody's ready for a break.
Joel: I know I look about eight years older than when we started this tour, and my liver looks about 50 years older than when we first started this tour. But
god damn it, we're having fun.
Chad: We're having a great time.
Joel: Let's get to shout outs.
Chad: Shout outs. First shout out goes to, you might know her, Julie
Joel: I've heard of her, yeah.
Chad: Yeah, yeah, yeah. She's my badass wife who just served on a panel presenting at the United Nations earlier this week.
Joel: Little organization some people know.
Chad: You might have known. You might have heard of it.
Joel: Little startup.
Chad: The focus was ongoing challenges and opportunities for employers and talented job seekers with disabilities. It was the international day of people with disabilities or something like that.
Chad: And so the United Nations, they do this every year. Yeah, she had a blast. It was a good time.
Joel: Now was she lobbying for a certain thing? Was it just an FYI for the governments of the world? What was the purpose?
Chad: Listening to experts, right? Asking experts questions. So yeah. I mean, they were really focused on just trying to get as much information in short amount of time. I think they're on for an hour. It was really good.
Joel: Now she was not wearing a Chad and Cheese t-shirt.
Chad: I know.
Joel: I know there was no chance that was going to happen. But was there some conversation about, "Hey, babe-"
Joel: ... "Have you thought about-"
Joel: No. Okay.
Chad: The whole focus was her new Brooks' Brothers suit.
Joel: Oh, did she go shopping?
Chad: Oh yeah. She went shopping.
Joel: And I know her hair, she had the curls rocking.
Chad: Oh, dude-
Joel: She had the whole look going.
Chad: She had the new hair, new suit. All the way through. She was rocking the entire thing.
Joel: Well, she did the Sowash family proud.
Chad: She did.
Joel: I know that was a big moment for everybody.
Chad: It was.
Joel: So that's very cool.
Chad: It was.
Joel: Well, I'm going to go to my first shout out in a totally different direction. KFC, purveyors of fine fried chicken meals, has brought back the Yule Log.
Chad: The Yule Log.
Joel: You may remember this from last year. You throw a log on the fire, you fire it up, and it smells like fried chicken all up in your house or your fire pit in the backyard. So I'm going to go from the UN to the KFC Yule Log in my shout outs.
Chad: That is pretty nice. I'm going to go... I'm going to throw this in there. I almost forgot about this. Since Julie's looking so good, Hyde Closet. Kennedy actually works at this new startup called Hyde Closet.
Joel: Is that H-I-D-E or H-Y.
Chad: H-Y-D-E. Kind of like Jekyll and Hyde. So she's working for this startup called Hyde Closet where there are so many of these female box in the mail kind of get clothes things.
Joel: Yeah, Birch Box.
Chad: This is for a dude. So trying to make me look better than wearing t-shirts and hoodies all the time, which I enjoy, don't get me wrong. Yeah, so Hyde Closet is going to be fashioning me. Kennedy is actually doing it because she's one of the fashion people.
Joel: Is she your fashion consultant through this company?
Chad: I'm going to get a box so that when we're doing the Chad and
Cheese holiday part, I'm going to be decked out in Hyde Closet stuff.
Joel: Oh, damn.
Joel: Do you think she can help me, or am I a lost cause at this point?
Chad: Yeah, we might be able to have that conversation.
Joel: So little known fact about me, my wife got me Birch Box a couple years ago. So I get the monthly mail, feel good, look good, lotions, scented oils. Yeah, I get all lubed up once a month.
Chad: Put the lotions in the basket.
Joel: Yeah. The face cleanser. But yeah, so little known fact about me, this doesn't just happen as I'm pointing at my face overnight. It takes a lot of work to make this thing look all right.
Joel: I'm going to shout out to chat bots. We talk a lot about them on the show. Facebook did them over the holidays in a whole new way. So story came out this week that Facebook created a chat bot for its employees to I guess deflect criticism or play damage control with the relatives during the holidays. So I guess if Aunt Suzie says, "What the hell's up at Facebook? You're tracking everything I do." You can go to the friendly Facebook chat bot-
Chad: You can excuse yourself. Go to the bathroom, then come back.
Joel: And then you have a direct statement. So it's sort of like a little PR consultant in your pocket for Facebook. So it's kind of a sad state of affairs that Facebook has to create a chat bot for its employees to deflect criticism during the holidays. But that deserves a shout out in my book.
Chad: That does. That does. And I'm going to stick with the chat bots here for a second. Shout out to Max and Pia over at Talkpush it real good.
Joel: Yeah. I'm still waiting for my t-shirt.
Chad: They sent me some Talkpush gear, and one of the shirts, funny as hell. It says, "I like big bots," and you can finish the rest, "And I cannot lie."
Joel: And I cannot lie.
Chad: Yeah. Yeah.
Joel: Everyone kind of leans on that Sir Mix-a-lot word of wisdom from the '90s.
Chad: Yeah. It's good. Very good.
Joel: I'm going to keep it with big companies here. Amazon in the news this week as well. So people know Amazon, small time employer or commerce. Companies can put products on Amazon and sell through Amazon. So I assume there's some quality control, right? You can't just sell anything, right?
Chad: Apparently not.
Joel: No, recently... I shouldn't laugh because it's horrible. But an Auschwitz Christmas ornament made its way onto the Amazon store.
Chad: How the fuck does that happen?
Joel: And it's basically a photograph of Auschwitz, the concentration camp, from World War II-
Chad: How's that happen?
Joel: ... on a Christmas ornament. Yeah. I'm not sure how that got through, but it did. So negative shout out to Amazon. For a company that does so many things so well, they do so many things poorly.
Joel: Just to see you, right?
Chad: Well and see Julie, do some stuff with Julie too. So had some listener time with Kyle, and I love it.
Joel: Where'd you take him?
Chad: Took him downtown to Henry Social Club, which is one of those high end dinner places. And then around the corner to a dive bar. So we went to the Columbus Bar.
Joel: A little context, downtown Columbus, for those that don't know, is, what? Three blocks of buildings?
Chad: Yeah. I'd say-
Joel: Kind of. And I've never heard of this place. Is it a speakeasy secret knock on the door kind of thing?
Chad: Kind of, sort of. It has that kind of feel. But it's like this really artsy, cool, great food. The chef is from Maine. I mean, it's really good stuff.
Joel: So no 450 for Kyle?
Chad: No, no. He didn't get it this time just because he was staying downtown, and it was an easy walk for him. So it made sense.
Joel: Is he still in Chicago?
Joel: Okay. Well, that's nice. He could've come to see me, made a little pit stop in Indianapolis. But I guess not.
Chad: He could've.
Joel: Thanks, Kyle.
Chad: That's because I can get his name right.
Joel: Thanks, Kip.
Joel: Shout out to Craig Fisher.
Chad: Craig Fisher.
Joel: Great guy overall. He's putting on the TalentNet Live conference here that we're doing today. He's celebrating his 10th year doing this conference.
Chad: Crazy, man.
Joel: Conferences aren't easy. I've never put on one for good reason. You used to sort of be intricate in conferences. So the fact that he's been able to pull this off is really nice, and according to his comment from last night's happy hour was he's oozing sponsors. So he's raking in the dough, and he's educating the masses here in Texas. So shout out to you Craig Fisher.
Chad: That's all you can ask for. And the man has a full time job for god sakes, and he's still putting this thing on.
Chad: Shout out to Recruitics who created a series of lists. So they understand that we're suckers for lists.
Joel: Yeah. The year-end lists are going to come in hard and fast.
Chad: So this one, we made the must listen to podcast list. So just a
shout out to Recruitics. Yes, we took the bait, and-
Joel: And we're talking about you. Yeah.
Chad: Thanks for the love. Thanks for the love, Recruitics.
Joel: Nice job, Recruitics.
Chad: Thanks, Ryan, Mona, and all you wonderful people over there.
Joel: KRT is having an impact.
Chad: This the KRT influence.
Joel: Yeah. Is Christoi in there somewhere? Did he do something this week?
Chad: He just shares stuff.
Joel: He's reeling this morning because... Well, his Bears beat the Cowboys. So he's not reeling, he's actually probably hungover.
Chad: Yeah. He's probably still sleeping at this point.
Joel: Good on you, Bears fans.
Chad: My last shout out goes to Tim Meehan and Pontoon Solutions who created a little video bashing talent pool. And we're getting into this whole the funnel. We had Adam Gordon with the penis funnel. Now we've got the infinity loop. Now we've got bashing of the talent pools and promoting talent rivers. Let me set this video up.
Joel: Yeah, paint this picture for our listeners because it's-
Chad: In the video, there's this lady, and she's reporting close to a waterfall or some kind of water source.
Joel: A storm of some sort.
Chad: I think it's like water source. I have no clue whatsoever. But a fish jumps out and slaps her in the face. And then you see it repeatedly with the words over top of it, "When you're still using the term talent pool," followed by PontoonSolutions.com. "Find out what a talent river is." Now it's funny because watching anybody get slapped in the face with a fish, that's just funny.
Joel: Yes. And if you're familiar with the new wave of '80s tunes, you'll know New Order's Blue Monday and sort of the beat to that. And it's overlaid with this fish hitting this woman repeatedly in the face on an infinite loop. So yeah, I guess is that on YouTube? Can our listeners check that out?
Chad: I would go to LinkedIn, look on the Pontoon Solutions on LinkedIn. It's in that feed.
Joel: Pontoon Solutions on LinkedIn.
Chad: Yeah. Either one. But yeah, that shit was funny, and again, I hate all the fucking terms that were coming up with. It's like well, we don't need to funnels. We don't need this. But this is funny shit.
Joel: Job branding, not employer branding.
Chad: Yeah. Job brand.
Joel: We'll get into that today I think.
Chad: What the fuck?
Joel: But if a fish is involved and it's hitting some woman in the face-
Chad: I'm in.
Joel: We're in.
Chad: I'm in.
Joel: We're in. All right. I'm done with shout outs I think.
Joel: Let's get to the news.
Joel: All right. Top of the news, you broke it. The Shred, if you're not subscribed, you need to be. Neuvoo is in the news.
Chad: It's about damn time. Neuvoo, actually, they go to the bank. They go to the bank. They get $1.8 million Canadian.
Joel: Yeah, they go to Beemo.
Chad: And they get about $1.8 million Canadian. So it's about $1.3 in the US, right?
Joel: They got paid, yeah.
Chad: And they buy Talent.com. Now I didn't know that the domain was even available for god's sake, for sale. I guess everything's available for sale.
Joel: Everything's for sale. Yeah.
Chad: But $1.8 million. I asked Lucas Martinez over there if he'd give me a quote. He said, "We've been planting seeds all over the world for nearly 10 years, reaching 70 million monthly visits. It's now time for us to become more visible for starting branding activities," which I love. "Talent.com is the first step toward our goal to become the number one job board in the planet within two years." That's a big statement.
Joel: So they revealed what they paid for the domain. $1.8 million.
Chad: Yeah, Canadian.
Joel: They're transparent on numbers. The first I had heard of Neuvoo or Talent, I guess that's what we'll call them now, was our buddy Michael O'Dell was at I want to say HR Tech. And he pulled me over aside and showed me something. It was a third party metrics tool. And at the time, Neuvoo had overtaken Career Builder in terms of traffic in North America.
Chad: And O'Dell's an old career builder guy. So that's like a feather in the cap right there.
Joel: Yeah. For sure. For sure. So that was sort of my first, "Okay. It's time to pay attention to these guys." And certainly getting O'Dell here in the North America and growing the company, the money that they got investment wise, the new brand. Obviously this is a company to beyond watch going into 2020.
Chad: When you start to see companies bring in top notch talent like an O'Dell who has that kind of background, that's when you're like, "So now they're getting serious." Because you know that dude's not cheap, right? I mean, and he shouldn't be.
Joel: He drinks cheap beer, but that's a different story.
Chad: But I also have to say Sarah Holden over there. She's a listener out of Canada. She messaged us. She said, "This was great, guys. I made my whole family listen so that they could understand." I'm talking The Shred. The Shred that we put out. It's hilarious because you've got to get energized when you feel like you're getting that momentum, and then you make a move like this. It was like back in the day with the Monster board and OCC. When those combined to create and buy the Monster.com brand and all that stuff, there was something that was there and you knew something was happening. We'll see if it does. No predictions. But yeah, if you're working at Neuvoo now, Talent.com. I think they're transitioning. It's going to take about six months.
Joel: Yeah. They've got a pretty aggressive growth strategy for sure.
Chad: Yeah. I mean, that's amazing. Two years looking to have that kind of growth is amazing.
Joel: Yeah. And we've talked about on the show quite a few times, Indeed not necessarily dropping the ball in some of those ways. But people being unhappy with their practices and their direction. And there's nothing wrong with alternatives. And Indeed has done a good job of gobbling up a lot of those alternatives. So Neuvoo/Talent is in a really good position to be that Pepsi to Indeed's Coke at the moment.
Chad: Really there isn't that much competition for Indeed at all right now. There's a huge gap between one and two. So to be able to gobble that gap up, there's nothing but blue ocean for them.
Chad: I mean, seriously, they got out and they win.
Joel: Sure. Could they be a tenth of the size of Indeed? Sure. Could they be 20% of Indeed? Sure. That's a very healthy company.
Chad: Yeah, it is.
Joel: So good luck to them. I will say that one of my thoughts was to the average job seeker, do you think Talent... We live it every day. But if you're an average Joe, does Talent say to you job site?
Chad: Well, just like Indeed. Does Indeed say job site? It all has to come back to-
Joel: Zip Recruiter says nothing about searching for a job.
Chad: It has to be something that it's easy to say and spell. Neuvoo is not. I mean, Indeed is, Monster is, Career Builder. I mean, two words that you can spell.
Joel: That was my attempt at being critical about the move. But it's really hard to be critical. It's one of the best branding, re-branding campaigns that we've seen.
Chad: As I've said, there are so many companies that are pissed off at Indeed right now. But they are sticking with them because they feel like they have to. They're looking for alternatives. They're looking to diversify. I mean, again, this is another great opportunity for now Talent.com to get out there and say, "Let's talk about... We don't want your entire Indeed spend, give us half of it."
Joel: And Talent.com sounds like you've been around for 20 years. Neuvoo sounds like, "Oh, this crazy ass startup out in Canada." So over night, they have just become an established 20 year company.
Chad: Dig it. I fucking dig it.
Joel: Well, good for you. Guys, we'll be watching and hopefully reporting on many things you guys are doing in 2020.
Chad: Yes. And there's another name that-