Facebook Goes Google 4 Jobs


Just when you think Facebook is about the bow out of the employment game, something new happens and the boys talk about something new this week. What else, LinkedIn and Indeed were in the news, along with Delta Airlines and Amtrak. What's more, a new site has entered the global Top 5 in job search traffic. Who is it? Gotta listen.

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James Ellis: Employer brand isn't something you sprinkle on your recruiting like magic fairy pixie dust to kind of make it better. It is both a craft, and a calling if that's the kind of work you want to do with your employer brand, come join me. James Ellis at the talent cast.

Intro: Hide your kids, lock the doors. You're listening to HRSs most dangerous podcast. Chad Sowash, and Joel Cheesman are here to punch the recruiting industry right where hearse complete with breaking news, brash opinion, and loads of snark. Buckle up boys, and girls. It's time for the Chad and Cheese

Podcast.

Joel: Aw yeah, boy. Howdy kids, and welcome to the Chad and Cheese podcast. HR is most prison ready duo. I'm your cohost Joel Cheesman.

Chad: And I'm Chad Sowash.

Joel: On this week show, Delta Airlines workers get paid. LinkedIn TalentHub gets cozy, and Facebook goes all Google for jobs on us.

Chad: What?

Joel: Don't go anywhere. We'll be right back after we pay a few bills.

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Joel: I'm well fired up today, Chad. I got SWAT teams out in my yard. I got a drug sniffing dog. Yeah. You know the neighborhood I live in is pretty rough. So, we got shit all the time. No, it's been a crazy morning here for sure. I'm a little bit a little bit jacked up, and I've only had two cups of coffee before the show. So, let's get to the shout outs.

Chad: I can see you peeking through your vertical blinds, "What's going on?"

Joel: Remember The Burbs with Tom Hanks back in the 80s? It was a total like window moment. I'm going to multiple windows to see what's going on. So, to put a little context this, my neighbor who's, from what I could tell a nice guy, I walked the dog this morning, and there's like seven cop cars. Well, a combination of cop cars, and like detectives who are in regular cars, clearly searching my neighbor's house. For what, I don't know, but it's been an exciting morning to say the least. They had the dogs come in. Don't be surprised if my door goes off here while we're recording, and I get some questions from a detective. Unfortunate, I don't have anything to tell him. It's not a Burbs situation. But anyway it's been a fun morning here out in suburbia for sure.

Chad: That sounds like a blast. Oh shit, fuck, or not getting into shout-outs. The new Chad and Cheese t-shirt Promotions going to be happening soon, kids. So, remember last year, we thought, "Hey a Chad and Cheese t-shirt would be kind of cool." And Joel was like...

Joel: I didn't think it was.

Chad: Joel was like, "Nah, I don't think so." And guess what? Everybody thought it was fun and cool. So it's coming back, and we're going to have the same type of promotion we did last year. We're going to have our listeners vote on which tee shirt they believe should be the 2020 Chad and Cheese T-shirt.

Joel: Yep. I don't know if it will be better, but it's got to be bigger, because I've gained about 12 pounds since the last t-shirt. So, slightly kidding there. A shout out from me to Build a Bear. I don't know if you've seen this in a mall near you, but these stores that build little stuffed Teddy bears. They're bringing baby Yoda to Build a Bear. With a three year old I couldn't be happier. I'm going to Build a Bear very soon to get me a baby Yoda.

Chad: Can you imagine the Disney cut on that? Because you know Disney's taking like the largest cut. That baby Yoda is probably the cutest thing I've seen in a very long time. Other than Jeremy, of course.

Joel: Good God. Jeremy's my kid for those that don't know.

Chad: Axe.

Joel: Shout out to David Bernstein, Job Sync. We don't talk about new hires very often, but David is sort of an icon, a stalwart in the industry if you will. Job Sync was recently a firing squad participant. Alex Murphy swung and hit a home run on that one. So good for David. I think he left Allyo, which is where he was prior to this I think, but a big win for Job Sync, good things continue to happen for them.

Chad: David Bernstein also known as the Steven Seagal of the recruiting industry.

Joel: Yes. The man that can still pull off a ponytail. I don't know how he does it.

Chad: Oh, big shout out to Deidre Pitts, she's apparently a big Chad and Cheese fan. I heard that she's probably going to want one of those new Chad and Cheese T-shirts.

Joel: Love it. Love it. Well, I'll see your super fan there, and I'll add Cameron Laker, Vancouver based Minefield. That's the company name. Not like there's a minefield in Vancouver, although there might be. He's the CEO and co-founder of this RPO big fan, reached out to me and said, "Guys love the podcast. Keep it up." So, out there on the West coast in the north, Cameron Laker the shout outs for you, buddy.

Chad: Boom. Lynn Stewart over at TMP connected with me on LinkedIn, and wanted to say that she definitely loves the show.

Joel: Awesome. Rick Carsley of Ikea, he sat down with us this week, showed us a good time, showed us the inner workings of Ikea, had a great time out there. Apparently, you got to actually top golf with him. I had to leave to get my kid early, so maybe you can add some context to how that went.

Chad: Well, first off, we had a full Ikea spread. I didn't know that Ikea actually have chefs on staff. So, Chef Joshua brought us in this amazing spread is what it was. We didn't go to a buffet.

Joel: He brought us balls.

Chad: It was brought to us.

Joel: Big balls, spicy balls.

Chad: We had all the different types of Swedish meatballs that Ikea loves, and cares for, but we had wonderful outlay of food, and great conversation with Richard, which is going to be coming very, very soon. He did show up late to top golf. I was actually just walking off. We had a beer, and I can guarantee you we are going to meet again.

Joel: Fantastic. The level of transparency that he showed in the interview was fantastic. So, make sure that you listen to that one. If you're a fan of the show, you'll, you'll love it.

Chad: Yep. Big shout out to Phyllis Badgett from AMS. She is a new listener, and she's enjoyed what she's heard thus far. And probably that was because it was Mark Jones, the SVP for AMS.

Joel: Mister Jones and me. Give it some time. It'll rot your brain to the point that you don't like it anymore.

Chad: It's good stuff.

Joel: All right. Nancy from Philly, who we have not mentioned in a long time, heart goes out to her. Apparently, she was in some sort of a car wreck.

Chad: No way.

Joel: So, she's been a little bit out of the loop. She says, "I'm back, and I'm bad, and I'm going to reengage with you guys, and listen to the show again, and catch up on episodes." So, Nancy, we love you out there in Philly. Hope you're okay, and stay safe.

Chad: Love you, Nancy. And we didn't say that. Also, Rick from Ikea is from the Philly area. So if you guys want to-

Joel: Philly loves us.

Chad: We've got a bunch of Philly listeners.

Joel: So by the way, Philly, Philly Recruits coming up. We're not invited. We outstayed our welcome apparently after one show. But yeah, if you're in the Philly area, checkout Philly Recruit, it was a grand old time.

Chad: I think it's recruit Philly.

Joel: Whatever.

Chad: Adam Gordon over at Candidate ID, I swear listens to every podcast that pops. I don't know if he's listened to as many pods as Steven Rothberg has, but he continues to tell us on Twitter how wrong we are, and we appreciate that Adam.

Joel: And we usually are wrong. So it's not that big of a stretch to point out how wrong we are. I'm really out of shout outs, but I'm waiting for you to bring up Wilkins Burnett. Does that name ring a bell?

Chad: Okay, so LinkedIn is whack. Okay. So, Wilkins Burnnett connects with me on LinkedIn, and then I automatically get a message, and she says, "Hey, I'm looking to upgrade my page, and I'm looking for" pretty much a relationship "a partner" is what she said. And I responded, "Okay, a page partner? I don't get it." She's like, "No, two different things." I kind of think I know where this is going. So I was like, "Okay, so a business partner." And she was like, "No, a boyfriend or somebody to marry." And I'm like, "You got to be fucking kidding me." Within less than five minutes, this is what I get. Okay. So once again, not the first time, cat fishing on LinkedIn alive, and well.

Chad: Second, we talk about sales people on LinkedIn all the fucking time. Please, if you're a recruiter or your sales person. So, I get a connection request from a kid. His name is Frederick Noble Ropkey, the eighth, not the second, not the third, the eighth.

Joel: This fucker royalty or something? The eighth.

Chad: Anyway, as soon as I connect, I get a sales request for a call, and I wrote back, "Dude, you're killing me. I don't even know you, and you're pitching me a call." His response was "Why not have a discovery call? You accepted my friend request. If we're not actually going to talk then what is the point of connecting on LinkedIn?' My response was "good point" and I severed the connection. It's fairly simple people, if you just go in again, it's kind of like when you're a teenager, and you're just hitting the hormonal phase, and you just want to go straight after it because you haven't had sex yet. It's got to be slow, and you've got to create a relationship, and you can't just go after it. Just can't hit it and quit it. You got to you got to do this the right way.

Joel: Buy me a couple of drinks, and get to know me first.

Chad: Fucking crazy, dude.

Joel: Don't try to dive down my pants at the first connection on LinkedIn. I will go back to the wind. All right, where did they get the name Wilkins Burnnett.

Chad: It is totally fake. I have no clue.

Joel: Burnnett has like three Ns in it or something.

Chad: Two Ns.

Joel: It feels like some AI software like just is pumping out these profiles with crazy name.

Chad: Dude.

Joel: So, if you get a Wilkins Burnnett, people just don't accept.

Chad: It's not just that. If you get somebody who is trying to hook up with you on LinkedIn, I mean seriously, if you're not doing this on Tinder, right? You're looking for a hookup on Tinder. If you're not, you're on Facebook. If you're on TikTok, just push away from the table and say no fucking way. Okay, but that being said...

Joel: Pretty sure there's a whole lot of hooking up that's going on via LinkedIn. Don't you think?

Chad: Fuck no.

Joel: Pretty much, every social network I bet.

Chad: No, that's so sad.

Joel: No? If you found your husband or wife on LinkedIn, hashtag us at #chadcheese and tell us the story.

Chad: That being said, if you want to connect with us on LinkedIn, not catfish us, connect with us on LinkedIn, because you listen and you want to engage. I mean real engagement, not try to get me on a fucking sales call within five minutes. Then feel free to find us individually on LinkedIn, on Twitter. If you like the Facebook, we have a Chad and Cheese page on Facebook. You can look that up. Feel free to engage with us anyhow. Anyway, on Twitter #chadcheese.

Joel: If you want to have that call with Chad, at least start out with something like "Love the podcast. You're so much smarter than that cheese guy" you know, stroke his ego, and he'll maybe take the call with you, but don't just jump into it.

Chad: There's a possibility.

Joel: You're saying there's a possibility?

Chad: Let's do this really quick, events. We're firming up our 2020 events schedule, our calendar. Again, partnering with our travel sponsor, Shaker Recruitment Marketing. Shaker Recruit Marketing everybody. So I'm really looking forward because we sent them a shopping list for new stuff this year. So I can't wait to see...

Joel: Waiting for my Speedo.

Chad: Getting the Cheeseman Speedo. We are locked in to the Gathering of Cult Brands, February 19th through the 21st in Banff.

Joel: Canada.

Chad: Dude, fucking winter. It's a winter Wonderland at the base of the Canadian Rockies with some of the biggest brands in the world. It's Forbes, top rated, must attend business summit Under Armor, Hot Wheels, Doritos, Spotify, Coca-Cola, ESPN, Skittles. I mean fucking brands that you're not going to see anywhere in our conferences, and our events, and the types of people, the actual brand types, the CMO types. This is the best opportunity for you to actually get in front of those type of people, listen to them, and engage in conversations, whether it's around employer, brand, holistic brand. It doesn't matter.

Joel: If you're an agency, you would do yourself a favor by at least sending someone to explore the opportunities at this conference. Whole lot of money being sloshed around.

Chad: We're talking marketing money people, branding money people.

Joel: Marketing money pitches.

Chad: Not to mention. Once again, I can't imagine in our industry this wouldn't be just a pipeline. So if you are in an advertising agency, recruitment marketing agency, what have you, and you're not going to Banff for the gathering. What the fuck are you waiting for? Go to cultgathering.com, literally. Not to mention on Friday we're going to be the first ones on stage and it looks like we're going to have mimosas, the Caesar, which is the bloody Mary of Canada, and some other hair of the dog drinks.

Joel: Can't wait, and looking a little bit ahead in March, we'll be heading to London for the TA Tech Unleashed Super Conference.