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Google, Amazon, and Microsoft's AI Showdown


The news this week is hot. In fact, in the time it took to write that sentence, the news got a little hotter. We're talkin' picket lines, Josh Bersin trash-talkin', LinkedIn is your new crazy uncle NOT. We're talkin' Amazon is droppin' billions to invest in generative AI companies, job boards are bailin' on ChapGPT job searchin', Getty Images sealin' its content from AI hot. And we're talkin' NFL stars goin' into porn after football HOT! Someone get us a cold beer and a fire extinguisher!!!



Intro: Hide your kids. Lock the doors. You're listening to HR's most dangerous podcast. Chad Sowash and Joel Cheesman are here to punch the recruiting industry right where it hurts. Complete with breaking news, brash opinion and loads of snark. Buckle up, boys and girls. It's time for The Chad and Cheese Podcast.


Joel: Oh yeah... Nachos and lemon heads on my dad's boat. Hey kids, you're listening to the Chad and Cheese podcast. This is your co-host, Joel Brennan Cheesman.


Chad: And this is Chad Mambo Number Five Sowash.


Joel: And on this week's show, job boards have a prompt problem, employers have a Big Brother complex, and LinkedIn has a weirdness issue. Let's do this. Alright dude, you and Berson.


Chad: What?


Joel: What the hell?


Chad: I just had the challenge his bullshit. Okay, so after last week's show, a listener forwarded me a tweet from Josh Berson's Twitter account, and Berson's messaging was totally anti-union and anti-worker, so I took a screenshot, posted it on LinkedIn with a few choice words and I got a shit ton of activity on the DM side, which I thought was incredibly weird, and Josh even DMed me. He said he would love to hear more about the UAW wage issue. And then he points to two articles in The Atlantic that he's using for a base of reference, not data points, no BLS, not wage calculators, but a couple of fucking articles. So anyway, I was like... And then he asked me where I got mine from, I'm like, Dude, give me a fucking break. You're a global analyst, BLS data, wage calculators, there are tons of data sourced, well sourced data that's out there, I'm not your fucking research assistant. Okay, anyways then, no shit, I get a DM from another listener who asked me if I had heard his last, Josh Berson's last Podcast episode, which totally trashes the UAW.


Joel: He's got a podcast?


Chad: Yeah, apparently, apparently. Ramblings of a crazy man. Anyway, I hadn't... So I listened to it and I had to listen to it three times because it was surreal. We have a global industry analyst that sounds like a drunken uncle on Thanksgiving Day. I mean, nothing but lazy nebulous mentions and babblings about nothing. Then I'm just sitting here, I'm absorbing this, I'm not saying anything, I'm just absorbing it. Then I get a... And then I get tagged in a LinkedIn post by Dr. Jim, which outlined and somewhat trashed the very same podcast episode I was just talking about from Josh Berson, and let's go ahead and paraphrase Dr. Jim's post.




SFX: What you just said is one of the most insanely idiotic things I have I've ever heard, at no point in your rambling, incoherent response, were you even close to anything that could be considered a rational thought, everyone in this room is now dumber for having listened to it.


Chad: And I listened to it three times, so therefore, my head was spinning, so I've gotta push myself away, but that was it, man. I mean, it's just... You've got these industry leaders who say stuff, they have a pulpit, they have things to say, I totally get that, and I understand that, but don't come with this fucking weak sauce if you're going to have data, which you should have shit tons of.


Chad: Not your own data, because you just manufacture that shit, I'm talking about things that real research firms do have... Take a look at that, BLS source data, that kind of thing, wage calculators, MIT, Harvard Business Review, that kind of stuff, right? Use that and then start to create a narrative around that and then we can have a discussion, but just the crazy ramblings, I just... I don't have time for it. We're podcasters, we're supposed to crazy ramble, right, but we come with the fucking data, I mean, I just don't expect that from guys of his "caliber."


Joel: And doesn't he have staff to find out some of the stuff for him anyway?


Chad: I think he's got research assistants. Most people write the shit for him for God sakes, I mean, which I get.


Joel: PhD students and shit working for him, I don't know.


Chad: Yeah. No fucking clue dude.


Joel: Everybody, this is Chad like when he's been in America for too long, and it's time to get his ass back to Europe, like Chad is at ultimate saltiness right now, everyone stay clear of pissing chad off 'cause this is what you're gonna get, you're gonna get, you're gonna get the salt.


Chad: And I wasn't mad, I just... It's unnerving, man. And then all of these people, this is the thing that drives me the most crazy people that are afraid to actually speak truth to power...


Joel: Chad my mother, my mother always said the clothes don't get clean without the agitator, and you and me, my friend, are a couple of agitators, but the clothes won't get clean otherwise. You know what I'm saying?


Chad: They won't.


SFX: Shoutout.


Joel: Alright, Jeez. We've spent a lot of time on that. I gotta shoutout the US News and World Report, remember that magazine? I'm sure you subscribed to it back in 2002.


Chad: When I was 10.


Joel: Anyway, they're still around, and they just published their best HR software of 2023 report, here's how it broke down for solutions that our audience cares about... Alright, best overall, technology goes to Rippling, the best budget goes to Deal... The best deal is a at Deal, if you know, I'm saying Chad. Best for small businesses goes to Gusto. Best for remote teams, ConnecTeam, best recruitment and application tracking goes to Workable, maybe Gem will win it next year as they're launching an ATS here pretty soon, but that is my first shoutout. One, the US News and World Report is still around, so shoutout to them, and secondly to all the winners of their the illustrious best software tools in HR for 2023.


Chad: The worst.


SFX: Just the a tip.


Chad: US News and World Report has come out with a list, that's saying something.


Chad: Alright, shoutout to bad presentation titles, companies still can't understand why viewers don't show up to webinars and or their presentations at in-person events. Here's one key factor, your title sucks. So this week's winner of The worst presentation title goes to drum roll, please... Employ. That's right, Employ with their "Augmenting AI and Automation with Human Ability: Striking the balance in your hiring approach." A horrible God-forsaken title. This week's winner is Employ. Now, you might say be saying to yourself, How can I take such a horribly rambling title and make it better... How can I do that Chad? That's a very good question. That's the exact same question I asked three of my new AI buddies, here's their best shot at these titles, ChatGPT answered with "Balancing AI and Human Skills in Hiring." Nice, concise. Our friend Bard's top answer was "Human-centered: Iring in the age of AI."


Joel: Oh, I like that too.


Chad: Yeah. I do like that one. And our new friend Claude, who were gonna talk about later in the show, came up with "Human-centered Hiring in The Age of AI." It's the exact same thing is ChatGPT. The only difference is they went with human ability instead of human skills, so people, if you're gonna talk about using AI, especially if you're gonna do a fucking presentation about it, use AI, make your shit better at least give yourself some options.


Joel: Keep it tight.


SFX: Just the tip.


Joel: Alright, by the way this goes for conference titles for presentations and discussions.


Chad: Yes, Oh, my God!


Joel: Because you and I as the disruption stage MCs, have thrown many titles back to people and say, fix this shit 'cause it's not gonna work.


Chad: This is bad.


Joel: No one's gonna come to this thing and that...


Chad: And don't get mad at me if they don't.


Joel: Exactly, exactly. And if you pay money, take extra time to make sure that it's a title that someone might actually...


Chad: Come on.


Joel: Might actually come to. Think of it as clickbait. What would make people wanna come? Click find out more, and go from there. Well, my shoutout and this will end our shoutout goes out to dress codes, gag and looking at me, you know I'm one to adhere to the dress code.


Chad: I can see. I can see.


Joel: But the senate unanimously passed a resolution to reinstate the formal dress code requiring senators to wear business attire on the floor. This comes after Senate Majority Leader, Chuck Schumer, told members that he was relaxing the Senate floor's dress code, leading to Pennsylvania Senator John Fetterman to embrace his trademark shorts and hoodie uniform within the halls of Congress. Formality does have a place in this world, Chad and both parties can agree that the Halls of Congress is such a place, shutout from me to dress codes.


Chad: That escalated quickly.


Chad: There are reasons for dress codes, don't get me wrong, but I think one of the things, especially in politics today, is that we are so divided and we feel like obviously, the politicians are in an ivory tower. You take a look at a guy like John Fetterman, you don't think that, especially when he's in a hoodie, and it's almost like throwback to the Zuckerberg days, right? When you're just a developer. And that's who he was, and that's who he was gonna be... In this case, you know. Yes, if there is a uniform, you definitely have to go buy a uniform, if you're in the military, you've got a uniform... If you're working for Cintas, you have a uniform. There are uniforms. There's no question. The big question for me is, what do we do? If it's dress, it can't just be dress, but I think around being able to seem more like a normal human being because politicians don't... They don't, and you know what they could be doing? They could be going to chadcheese.com/free, registering for a free T-shirt and wearing that on the Senate floor.


Joel: Now that's something all parties can get behind Chad.


Chad: I kow. Yes, and JobGet would love it, obviously, because they're the sponsor of the t-shirts, plus these guys love alcohol, so they can get free beer from Aspen Tech Labs. That'd be awesome. Whiskey, two bottles of whiskey from Textkernel and if it's your birthday, which it is this week for a very big name that we know we'll get there soon, I'm not gonna spoil it Joel, Rum with Plum. You could can win Rum with Plum.


SFX: Can you feel the tension here right now. I know I can. I can feel it all the way down to my plums.


Joel: By the way, Chad, speaking of dress codes, I may or may not be wearing pants on this week's show.


Chad: I did not need to know that.


Joel: I'll let you use your imagination for that.


Chad: I did not need to know that.


Joel: That's right, folks. Another trip around the sun for some of our biggest fans, shoutout goes to Kevin Grossman, Ling Wu. Chuck Geonadi. Liam Mcguire, Brett Farmallow, Gavin lamb, Andrea Darla, Karl Cruck, our European brother in podcasting, House of HR's Lieven Van Nieuwenhuyze. And last but not least, Chad, Stella Cheesman celebrates her birthday this week. My daughter is celebrating 14 years on planet Earth as my daughter.


SFX: Happy birthday!


Chad: You forgot Google turned 25 yesterday.


Joel: Yeah, you posted that. You posted that. Some good screenshots from back in the day, do you remember when you first used Google?


Chad: I do, and I also remember my executive director asking me, "What the fuck is a Google?" That was funny. "Why are you spending so much time on Google?" Like because it's the fucking shit anyway, anyway, anyway if you wanna take a look at new and cool tech, well, we've got events to talk about. First off, I wanna talk about one past event, Shoutout to Gem for having us at their virtual talent summit, where we discussed embracing the AI shift, the evolution of TA with Dr. Mona Sloane, she's amazing. EEOC, Commissioner Sonderling, love that guy. And on the day of the event, we had 2300 people watch the discussion for an average of 43 minutes. It was a 53-minute long presentation, 40... That just blew my mind.


Joel: That's good.


Chad: So needless to say, there is an amazing appetite for the topic of AI, you can go to the Gem website and watch it today or wait, and we will be dropping it in probably about 30 days or so on our YouTube channel.


Joel: Then wait a minute, Boats 'n Hoes is in Vegas, baby. We've got HR Tech in Vegas, we're gonna be hanging out at the Fuel50 booth at the expo hall. Come visit us, bring a six-pack, some snacks, get a selfie, maybe get yourself a t-shirt and you know take a selfie with our dumb asses then... Oh my God, we're gonna go to Unleash World in Paris. We're gonna be in the Textkernel booth on day one, stop by.


SFX: Alright. Alright. Alright.


Chad: I think Joel is arranging a wine and cheese plate, if I could get a Charcuterie board, Joel, that would be amazing. Then I'm gonna be chilling like a villain in the Algarve until early December when I head off to London... That's London, England kids, not London, Ohio for TA tech Europe. So if you're in the UK, hell, if you're in Europe, hop on a plane train or the tube, and come and see me at TA tech Europe, see it, say it sorted at chadcheese.com/events, register.


Joel: To London, see a far more relaxed and happy Chad Sowash in Europe...


Joel: Alright, now let's talk about fantasy football, although it hurts my heart to talk about the leader board this week after losing a humiliating week to you. Thanks for playing Joe Burrow, I appreciate that.


Chad: Gotcha!


Joel: Could have set out, but he didn't. Alright, here's your leaderboard. As you all know, fantasy Football is sponsored by our friends at Factory Fix. Number one for the week goes to Marcy playground Mall. Number two is Smoking Joe Dickson followed by Michelle Despicable Mehan. And number four, Brent muss-burger lossy. Chad making strides to number five at Chad fucking Keenan Allen Sowash.


Joel: Dean O'spot Osner. Number six, Seven, funky cold Medina Peril.Number eight, Gill went up a hill Patterson. Number Nine, from out of the seller, Jasper the friendly ghost Panjart. Number 10, Kristen Kringel Arburn, number 11, Joel rope-a-dope Cheesman. That's right, I'm just lolling everyone to sleep before I make my move, and Number 12 again, Dennis, it's getting comfortable down here, Topper. Round out.


Chad: Michelle Sergeant. That's the second week in a row you got her name wrong, Michelle Sergeant.


Joel: What did I say?


Chad: Not Mehan... She's our other friend over at Plum, but... No, it's Michelle Sergeant. Sorry about that, Michelle, I got you.


Joel: Well, what kind of Nickname am I gonna do for that? Okay. We'll come back next week for that... Sorry, sorry, clearly I need a break in Europe as well.


Chad: Yes, you do. Topics.


Joel: Alright, Chad, let's have a little UAW strike update or just strikes in general, seem to be spreading around the world. A few updates here, and we can comment Biden became the first sitting president to join an auto workers strike. Trump spoke to a non-union auto factory, Shawn Fain, the UAW boss hates Trump, but isn't yet endorsing Biden. By the time you hear this, the strike as likely expanded to other cities, there are probably... Or there are more layoffs, and there probably will be more as time goes by. Tesla shareholders are apparently a little nervous, the stock is down 7% in the last week as shareholders are fearful that Tesla workers will get a little squirrely and unionize on their own, and the Hollywood strike is over. That might be air quotes, and Vegas service workers that's in Las Vegas are striking, although details are a little sparse at the moment, just in time for us to go to Vegas, that could be a lot of fun if all the service workers are striking in Las Vegas.


Chad: Not cool.


Joel: Chad, any thoughts on all the striking going down...


Chad: Yeah, I think so SAG-AFTRA, everybody was predicting that this was just going to drag out until everybody ran out of money, it didn't happen because I think the big names were lulled to sleep in thinking that they had enough content to wait this out, and then they look behind them and thought, Holy shit, Netflix is pulling all of this content from all over the world, it wasn't US content, but it was great content, and they have a pipeline and we don't have a pipeline. Fuck, so they got out flanked to some extent, but I think this is a nice plank indicator for unions.


Chad: This is we still need a collective voice, and when you see a lot of these companies, when they're talking about the union, they're trying to break unions up, so that you don't have that power, that total consolidated one voice, hundreds thousands of people in one voice kind of power, they don't want that they wanna be dealing with you one by one in their office, so... It's interesting, I think it's incredibly interesting that last week you said that Shawn Fain was playing a political card, well, if he was, he laid all that shit down on the deck because Biden was there, Trump wanted to be there and he told him to fuck off.


Joel: If I were him, I would have kept Trump at least in the purview of saying, Hey, whichever one of you idiots can get us the deal that we want, at least put it out there that we're gonna be supporting you as president in the next election. He's basically taken Trump off the table. Trump talking to a non-union shop... I don't even know what to think about. It was like the signs that people are holding up or like pro-union, It was just really weird.


Chad: And nobody was in the union in...


Joel: No no.


Chad: No. Yeah.


Joel: That was just weird. That was all optics. I don't even know what to think about that. But he's clearly put his cards with Biden, maybe Biden has told him, Hey, look, we're gonna get this done. I'm gonna get your folks what they need. And if Biden can do that, I think he's the next president. Because I do still think that the auto workers, particularly in the States where they operate Michigan in particular, are swing states, to put whoever gets them what they want into the White House. So hopefully Biden has what he wants. Biden was there for like, not a long time. There wasn't a lot of Q&A. It was like, show up, get photos, sound, say your sound bites, and get the hell out of town. The real pudding will be in that is if this deal gets done if Biden hopefully is behind the scenes working with this, the car makers and the union, like how do we get this done and promising things in the future.


Joel: Really interesting that Tesla is concerned about unionization. They've, I think, strategically gone to states where unions are not really welcome. We'll see what happens there. Those are mostly right to work states, so you don't have to join a union as I understand it. So we'll see what happens. But if union workers see the big three get, $20 more an hour, there's gonna be a little bit of pushback on that. Ultimately, automation is gonna take a lot of this stuff, which I think is, this is the time to move, on more funds. Automation is gonna continue to happen. Offshoring or Nearshoring to Mexico is gonna continue to happen. So right now is the time for the auto workers to get what's theirs. They've been fucked over and since we've been alive. Chad and good on them I hope that they do that without bankrupting the auto companies, which...


Chad: They're at fucking record profits dude, that's so much bullshit. Bankrupting the fucking...


Joel: We'll see, companies go out of business. I don't know. I don't think it'll be the workers though. It'll be Tesla that does Tesla and Toyota. The Vegas thing is gonna be interesting. I can't imagine Vegas if this, all the service workers go on strike. It's gonna be a meltdown, in Vegas if something like that happens. So we'll be watching that as well. Overall labor's having a moment. Whether it's UPS getting what they want, some are when it, you need leverage to get what you want some are like head fakes. I think the Google tech unionization has been sort of a dud. We talked about grinder workers getting unionized and we'll see what happens there. But union is unionization and unions are having a moment. It's fun to talk about some with leverage are winning others not so much, but they definitely are thinking that we need to get ours 'cause we've been getting effed over with inflation rising and everything else going on. We need to get paid. And this is a reaction to all that stuff.


Chad: And UPS in a very smart way, got their people back to work because why? What, time of the year is it Joel?


Joel: Christmas. The holidays, packages. Yep, yep and we continue to talk about companies hiring. I know Dick's sporting goods, dicks.com, one of your favorite sites Chad, you gotta go out there for that. And, yeah. Companies are announcing a lot of seasonal hiring, so that's all great. Also, a lot of generative AI news out there, Chad, which we wanna talk about. Some bumps in the AI road this week. However Amazon, who is mass hiring, who should also be able to develop some homegrown AI is investing $4 billion in AI firm Anthropic to compete in the AI industry and enhance generative AI for its online platform, amazon.com. Chad, what are your thoughts on Amazon's big bet on Anthropic?


Chad: So Open AI plus Microsoft, they have ChatGPT, Google has Bard, and now Anthropic plus Amazon, they have Claude. Who the fuck is naming these chatbots? There's no way in hell that marketing had anything to do with the naming. And when Bard is the best name of them all.


Joel: It might be Employ based on their webinar titles, they might be the ones naming all these AIs.


Chad: That's a very good point anyway, anyway, anyway. I guess they aren't sweating the small naming stuff because the big stuff, this was inevitable as Cloud providers like Microsoft, Google, and Amazon will make loads of cash offering companies currently using their Cloud infrastructure to easily adopt generative AI. Amazon doesn't want a huge client leaving AWS for Google Cloud because Google can provide a shit hot product that Amazon can't. So Claude was already available in AWS before this, but this cements Anthropic's focus on their new sugar daddy, Amazon. So that's the enterprise side of the house. On the transactional side of the house you know, Google and Amazon wanna drive more purchases through their platform, and generative AI can help with better shopping or recommendations and results. It's all about getting that stuff that people are yearning for in front of them so that they spend the dollar. So it will be interesting to see how Facebook and Elon Musk compete with these gigantic organizations.


Joel: 4 billion is no joke. That's a lot of money. I don't know the terms of the deal, but certainly they're getting in bed with Anthropic in a big way. I think where the benefit to Amazon comes from is that Claude says it ensures speedy and friendly resolution to customer service request saving costs, and increasing customer satisfaction. So if you look at something that Amazon needs and can get better at, it's that customer service piece. And by the way, this could help eliminate some human beings from the customer service department, which obviously saves Amazon a ton of money. Amazon also has to worry about Shopify, a lot of retailers and people who just sort of sell Etsy type sellers are looking at their own stores. Shopify's having a moment. Amazon wants to keep those folks on their platform.


Joel: This is a way to sort of help them do that if they can create their own customer service product for their store owners, that's obviously a big plus. And if they keep it out of the hands of Shopify, they stick it to a competitor in the process. So to me, it makes sense. Hopefully eventually, if there is an acquisition, they're gonna get the talent that's add Anthropic and add extra value. The AWS play, I think is really interesting as well. How much does this play into that product? I know there's some talk about spinning off AWS from the Amazon platform. Does Anthropic become an arm of AWS and AI solutions that you can plug in, your business into that?


Joel: So I think it's a pretty smart buy, time will tell. It's a lot of money but it is certainly where things are going so thumbs up for me at least on Amazon's move into AI. Amazon is not the only one though Chad, that's having a moment with generative AI. On the job search front, an industry vendor alerted us to the fact that his site has temporarily scrapped their ChatGPT like job search because it "wasn't producing the results that users needed in." Chad, your thoughts on this impact on the job board industry?


Chad: I appreciate the attempt, but you have to remember that AI is like a puppy. It's gonna shit on the carpet until it's trained not to. So you're going to get shitty search results right out of the gate. But if you want to see something that's actually working, Google is augmenting their traditional search with generative AI, not making it one option. Right. Just being able to add it as a part of the experience. Then you take a look at Google's Bard, which is now in Gmail, Drive, docs calendar, etcetera. That product is going to be shit for about six months while it trains. So vendors and users, remember AI is like a puppy. Feed it, clean up after it, just keep training it and don't give up. That's you can't expect out of the gate that generative AI is going to be shit hot. It's gonna take some time kids.


Joel: I think you're saying it's not 100% Chad.


SFX: 60% of the time, it works every time.


Chad: If you're lucky, 60% of the time.


Joel: Yeah. In addition to that, you know, I don't know, I didn't do a search with their solution. I can kind of visualize what it looked like, in addition to the results and what you're gonna get back. You know, people don't like change and we've spent 25 years training them on what a job board is supposed to do. You're supposed to put in a search, query a location, click go and see results. You mentioned Google earlier in the show, and you and I are old enough to remember when Google first came out, the brilliance of Google was that it wasn't Yahoo, it wasn't a bunch of links, a bunch of banner ads, a bunch of flashing lights with the job search box being kind of hidden with everything else you went to Google it was Google and a box and search, or I feel lucky.


Chad: I feel lucky came later.


Joel: Yeah. Even later. Right. Depending how far you go back. But they knew that no one has any idea what this is. We need to make it as simple as possible. They only have one thing to do. Type something in and go search and job boards have spent 25 years training people on this is what you do on a job search site. If you throw some ChatGPT stuff at them, they're gonna be a little bit freaked out and confused and it's not like they don't have other options. They can just click the back button on Google and go to the next site in the search results.


Chad: Yeah.


Joel: So if you're gonna like retrain job seekers, redo your site in terms of what that all looks like, you have to tread real lightly on what's going on and ease into it Chad, you know, don't get laid on the first date. Buy your visitors a drink or two to get them acclimated to what's going on. I think it's probably the future where this is going or just, we're gonna do the search for you, like put in sales and we're gonna Chat-GPT this thing and kind of do it for you. But don't freak people out. It's just too much too soon for a lot of them.


Chad: Give them what they're used to, but then give them a little advance copy and that's exactly what Google if you're using the Google Labs version of the Google search, you'll see that, the bar generative AI is already in the search. But it doesn't change your experience, it just adds to the experience.


Joel: And for listeners of the show, you know this is the time where we take a break to hear from our sponsors, and please listen to the ads because there is no show without them. We'll be right back.


Joel: All right, Chad, let's talk images. And you know what I'm talking about.


Chad: I do.


Joel: Getty. Getty Images is partnering with NVIDIA, or NVIDIA, sorry, two launch generative AI allowing users to create images using Getty's vast licensed photo library with full copyright protection. The tool is based on NVIDIA 's edify model and can generate realistic human figures, but has limitations on certain image types and real world names. Generated images won't be added to Getty's libraries and creators will be compensated if their AI generated images are used for training. The tool is available separately from standard Getty images subscriptions with pricing based on prompt volume. Chad, your thoughts on the latest move by Getty Images?


Chad: Yes. Acquisition, acquisition, acquisition. That will be the path for many of these companies to drive the next generation of their business. Why? Because Getty is using their massive database of art and photos of which they own and or they share with obviously licenses and using AI to generate variations of those works. But the models only train off of what Getty currently owns.


Chad: So if Getty has a bigger database of content through acquisition of companies like Shutterstock, Paxels, iStock, and others, the ability to create better and more variants go through the fucking roof. So this is a model for the next generation. Access more data, build bigger databases for models to train off of and continue adding content/data to those models. Could be pictures, libraries of books, film scripts, and the possibilities just keep coming. So it's exciting to see, but it's also alarming because the companies with the most money will have the best computing power.


Chad: Like you said, NVIDIA, it costs $40,000 to get one of NVIDIA's newest GPU chips, right? And most of those we saw and we reported on a few weeks ago, are going to the big players, the fangs, right? So if you're a little guy, it's gonna be incredibly hard to break through. You're not gonna have the computing power, you're not gonna have the money for acquisition unless you're in a niche domain like some of the vendors in our space, and you've already been training models for years and you've been training and you have data that's automatically flowing into your system from candidates, from employers, etcetera, etcetera. So it depends. But in some of these models, it's gonna be incredibly hard for smaller organizations to compete.


Joel: Yeah. I would say the number of organizations that have the money to create these models is very limited. The rule of law is what's going to come into play for all these cases. We talked about the New York Times, walling off their content there's a lawsuit, I think this week from a lot of authors, that are popular, that have basically sued OpenAI in any kind of generative AI from taking the content of their books and basically coming to a point where they could rewrite new books by Michael Crichton in his voice. Create entirely new works based on what he's already done. And he's not even involved. Images is another one. Dolly is OpenAI's image producer. If Getty starts lose, if you can just make an image of Tom Cruise on a plane, [laughter] you don't need to go to Getty Images or any other photo app.


Joel: So I don't think they have the money to create their own. I think this is a lot of head fake to say, look, we're building this ourselves. We're walling things off when in their back of their minds, they know the chances of them winning a court case or winning the court case that says OpenAI has to pay and this all goes back to the fair use laws that are in place that basically say you can take a snippet of something. You can't take the entire thing OpenAI thinks they can. We'll see what the law thinks. We talk about Google on this show, when you search Google the number of characters that you see in a search result if they go past that, they start treading the line, of violating fair use laws. So there's gonna be a court case probably next year that says, no OpenAI they can't do this without compensating, which is probably where it's going.


Joel: And then they're gonna have to figure out a model where everyone gets paid. Just like music and everything else. And everybody will be happy but until then, I think these companies are saying, how do we close this off? How do we scare OpenAI to get what we want? But ultimately it's gonna come to the courts and how they resolve this is gonna be judiciously not opening up the bank accounts and the wallets to create their own stuff 'cause they don't have the pockets to do that. Let alone authors, people like you and me with a podcast if we're gonna train AI, do we get paid? Should we get paid? And how much we get paid is what's gonna come down to, I think.


Chad: Exactly. And then we just saw news that Spotify is going to do what Chad and Cheese have been doing for months. They're going to clone voices and they're gonna start flipping those English and or other languages into additional foreign languages. I mean, you know, again we were first to do this shit but, you know, Spotify's gonna make it easier.


Joel: Such pioneers.


Chad: If NVIDIA is pushing cash their way, they've got the AI operating system on top of those GPUs. I mean, there's a good opportunity that's there. The big question is, is there going to be, let's say, for instance, an acquisition of Getty by somebody like NVIDIA or Google or what have you, to be able to train their models? 'Cause Google and Gemini AI is multimodal. So that's the next big step. Not just text, but being able to get into like a mid journey kind of scenario or Dahlia kind of scenario.


Joel: I think the tech companies are gonna pay.


Chad: I agree.


Joel: Whether they like to get away with it or not. All right. Let's go to, another company that may have to pay or should be paying, LinkedIn.


Chad: Yes.


Joel: A story from Business Insider entitled, "It's not just you. LinkedIn has gotten really weird," caught our attention this week, though. Traditionally a platform for professional networking and job related content, LinkedIn has seen a surge in personal training, personal sharing, and unconventional posts in recent years. The author says the shift towards personal sharing on LinkedIn can be attributed to evolving social norms, the blurring of work-life boundaries during the pandemic, and a generational shift among younger users who are more open about sharing their personal lives with colleagues. However, the trend has also sparked debates about what is considered professional behavior with some users pushing the boundaries of what is appropriate to share on a professional network." Chad, is LinkedIn getting too weird for your tastes?


Chad: So a question for you, because you believe in kinda like the buttoned up, pieces of the world, like the Senate and making sure that John Fetterman wears a suit. What do you think about this? Because you've been on plenty of different social platforms, what do you think?


Joel: So I think in the early days of LinkedIn, it was sort of considered buttoned up. It was work only things that were relevant to work, right? Keep your social stuff on Facebook and now there's other things that you can put fun things on. I think what really changed that, I don't think it's as much the pandemic or younger people getting on LinkedIn. In my opinion when Facebook and TikTok became algorithmic, became here's stuff for you that isn't necessarily stuff that you signed up for, but we're gonna serve it to you because we know your behavior. We know you like World War II history. We know you like big booty Latinas. We know you like bug fights. Like, so these, the social networks that just be, that used to be, Hey, what's Chad doing? Hey, what's my sister doing?


Joel: Hey, what's my dad up? Like that sort of out the window. I get very little content about, what I wanna see in people who I follow. So the default for that now is LinkedIn. LinkedIn is now, oh what are people that I hang out at conferences or follow up companies? What are they doing? And it's less about share an article from the Economist and more about what's going on. I think that work has become more social. I think LinkedIn has become the place because there's nowhere else to go for sort of, here's just people you follow and what they're doing or companies that you follow. The minute that LinkedIn becomes, "Hey, we're just gonna serve you stuff that we think that you like based on your preferences," then, where do you go? I don't know, maybe like just little networks or groups.


Joel: But I think it has more to do with just, we have nowhere else to go, that we can decide what we look at and see than LinkedIn. I'm all for it. I'm all like, I'm here, you know, you and me on this podcast. We don't have bosses. We are who we are. And we bring that to LinkedIn and people like that authenticity, they like that, that we are who we are. And I think that that is really what's coming out on LinkedIn. I don't think it's weird at all.


Joel: Now, the creepy stuff with dudes hitting on women and you know, that stuff is probably way out of bounds and shouldn't be happening no matter what. But just the typical, "Hey, what are you doing with your kids?" Or what's, you're on holiday? Like, I don't, that doesn't matter I'm cool with that because these work people are friends and I wanna see what they're doing on a personal level. It's like, Joe Shaker always says, make a friend, make a deal. [laughter] You can make friends a lot easier and make deals a lot easier in that way if you're yourself on LinkedIn and not some buttoned up caricature of what you think people wanna see.


Chad: It comes down to, especially in LinkedIn or any social media, you can de-friend anybody, you can hide some content in some social platforms. It's not like this guy was trying to spread propaganda to fix an election or anything. I mean this isn't Cambridge Analytica? If you don't agree, comment and start a conversation. If it's a troll, unfriend them. Too much thought and effort is taken by people who don't work at LinkedIn on the subject. Let LinkedIn worry about this kind of shit. Right. Their user, their usage.


Chad: Not to mention, you take a look at a lot of people who actually left Twitter because they didn't like what it was turning into, maybe they didn't wanna pay. Maybe they didn't like Elon Shenanigans. Well, they need an outlet to be able to do these things. They're familiar with LinkedIn. Right. So I think for us, it's fairly simple. Just be who you are and allow other people to be who they are. And you know, if you disagree or you'd like to challenge people, do that there's nothing wrong with that. But also be ready to be de-friended and that's all good.


Joel: Yeah. I think what you and I don't appreciate is, you know, people who do have a job, people who do have a boss, people who do have a brand that they represent and there's a line that they can't cross or don't think that they can cross. The good news is more and more companies are letting people be themselves and they realize that that is a good thing. Like, that's okay. People aren't gonna launch bombs and grenades online. They're just gonna be people. And that's what your company's made up of. So I think as companies get more used to it, people are getting more used to it.


Joel: And articles like this are being written because people are letting their hair down and be who they are. But there is a limit of being who you are Chad and our friend Tyreek Hill is treading on that line. We'll talk about him right after the break.


Joel: That's right Chad. Some of us wanna retire to Portugal, many of us may never retire, but one NFL wide receiver has a unique perspective on life after football. Miami Dolphins wide receiver, Tyreek Hill, recently surprised fans by revealing his desire to pursue a career in the adult film industry after retiring from football. During a Twitch stream with fellow NFL player, Mike Evans, Hill expressed his aspiration to become a porn star and asked Evans for his opinion. Evans seemed unsure how to respond to Hill's statement. Something tells me you might have a response Chad.


Chad: So I watched the video of all of this happening, like the Twitch video. And I really thought at first that Hill was fucking with Evans. Evans didn't know what to say. I mean, he was like really taken aback. He was like, I mean there was this long really uncomfortable pause and Hill was like, what? You don't think so? I mean, come on. So I almost think that he was fucking with him. But, you know, at the end of the day, allow Tyreek Hill to do Tyreek Hill, much like we're talking about on LinkedIn, you do you on LinkedIn. Okay. Tyreek Hill, you do you in life.


Joel: Yep. Yep. I got two words. Two words Chad VR and AI. A day is coming where we can watch anyone famous or not do the dirty online with AI. And if you want the sensation of actually having sex with said person, there's going to be a VR headset with your name on it. The good news...


Chad: So Creepy.


Joel: Tyreek can go ahead and license his image for some virtual freaky dicky and hope the courts uphold that license. [laughter] Chad, I sense you and I will not have similar opportunities to license our image for such pleasantries. Did I mention that I may or may not be wearing pants for this episode?


Chad: We out.


Joel: We out.


Intro: So creepy.


Outro: Wow. Look at you. You made it through an entire episode of the Chad and Cheese podcast. Or maybe you cheated and fast forwarded to the end. Either way there's no doubt you wish you had that time back. Valuable time you could have used to buy a nutritious meal at Taco Bell. Enjoy a pour of your favorite whiskey. Or just watch big booty Latinas and bug fights on TikTok. No, you hung out with these two chuckleheads instead. Now go take a shower and wash off all the guilt, but save some soap because you'll be back like an awful train wreck. You can't look away. And like Chad's favorite Western, you can't quit them either. We out.

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